Advertising Methods FREE TIPS
Compare Bargains on Customer Services
It is about seven times more expensive to obtain a new customer compared with that of repeated sales from existing customers. Good Customer Services encourage (WOM, Word Of Mouth advertising), said to result about 20% of sales.
Remember if your are expanding your business you may need a higher level of customer services to deal with any questions, these could be simple things e.g. what other colours do you supply, to more complex issues or problems the customer may have and could include technical issues that are outside your own control e.g. "I can't get my credit card to be accepted by your site, I don't have any problems with other sites."
Online Payment, Shopping Carts, etc
Hosting Services Customer Service, (not all hosts allow these options), some servers questions you may wish to ask:-Crafty Syntax Live Help (CSLH) is an open source live support solution that helps customer support with live help functionality that can be proactively pushed to visitors to your site or requested by the consumer.
PHP Support Ticket is an application which allows you to offer your web site users a way to request Support Tickets.
Support Service Manager, SSM is your complete support desk, knowledge base management, and customer relations management solution!
Help Center Live is a powerful tool that allows real-time conversation with visitors on your site, as well as a trouble ticket interface and FAQ database. You can access Help Center live from any computer with an internet connection, anywhere! This powerful tool allows true 24/7 customer support on your website for free!
osTicket Open Source Support Ticket System
Support Logic Helpdesk is a script to provide an organized support platform for you and your clients. Support requests can be sent by email (if the email pipe got activated) and directly through the helpdesk via "tickets", which then can be processed by the staff members.
Advice: Don' skimp on this. Think of ways of rewarding customer loyalty and other ways of encouraging customer retention.
The conversion rate could be largely biased on the level of customer services, they will receive, (on-line help, ways to contact you in case of difficulty). A number of other factors including; good copywriting, (website navigation and layout), how easy it is for your users to understand what they are receiving for their money, how easy it is for them to actually pay for the item using on-line shopping cart links, delivery times and delivery methods, returns and refund policies.
If you are selling to foreign users then other factors may apply including the natural language of your website correspondence, customs and extra delivery times and delivery methods, returns and refund policies, and currency conversion rates and on-line shopping cart links ability to handle payments. Other issues may also apply; Voltages , (PAL, (Phase Alternating Line), or NTSC, (National Television System Committee), television format for example). Translation links
Information that should be made clear on you your website includes; customs any taxes and extra delivery times and delivery methods, returns and refund policies. The level of customer services, they will receive, (on-line help, ways to contact you in case of difficulty), and currency conversion rates. Other issues may also apply; Voltages , (PAL, (Phase Alternating Line), or NTSC, (National Television System Committee), television format for example).
A top class level of Customer Services can help improve your WOM, Word Of Mouth and Viral Advertising.
Improving your Credibility goes hand in hand with the level of Customer Services you provide.
Read Upload Computer Terminology and Sales Terminology (Up Sales), Off page On page promotion and Scanning sections.
Holding Webinars could be one way to stay in contact with your customers and keep them update with other users of your product and services.
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