A Content Rich web page.
Leading to a more defined description
Leading to the Sales Page
Marketing Funnel you introduce any prospects into a wide funnel and lead them into the bottom of the funnel, (possibly using Copywriting), where they may turn into a purchasing customer. A sales funnel is a process that you drive your web site visitors through in order to convert them towards buying products or services.
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Marketing Funnel.
A Content Rich web page.
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Advice: This may have some advantages for some users. The may like a more detailed description of your product or service. Marketing Funnel are said to be more for users with patient.
Other users may lack of time to read all the information and may Scan the information you supply, at lease initially.
In any case it may be generally best to give the user some option to find out more information if they wish. They may wish to go back and read the fuller information after their initial scan so that they are able to better make any decision about making a purchase.
Another Marketing Funnel could involve separate web sites linking and leading to the sales page
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Marketing Funnel.
Individual Web Sites
Leading to the Sales page |
Marketing Funnel could involve separate web sites linking and leading to the sales page
Advice: This is likely to increase the chances of being found. Each web site could be targeted to different Keywords, (these should of course be relevant to the subject).
The Internet is a massive place with many milloins of web sites so have more sites would be usually of an advantage, but each of these web sites should be of quality original content and not just used to drive traffic to other sites.
This increases the Organic Search Engine Optimization results.
Each of these web sites would lead the user to these sales page.
You may wish to consider using Long Tail keywords with each separate web sites linking and leading to the sales page
This is could be similar to using Content Doorway Pages
Free, giveaways and high discounts may help improve your marketing Funnel.
| Multi-Channel Funnels in Google Analytics Google Aalytics You Tube Channel | ||
In online marketing, conversions and ecommerce transactions are credited to the last campaign, search, or ad that referred the visitor when he or she converted. But what role did prior website referrals, searches and ads play in that conversion? How much time passed between the visitor's initial interest and his or her purchase? Multi-Channel Funnels - in limited pilot in Google Analytics - will tell this complete story by providing true cross channel reporting on the conversion funnel, showing marketers which digital channels customers interact with before purchase.
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Also view Sniper Web Site, The Landing Page and Sticky web sites. Talking Characters may help some users.
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