Organic Search Engine Optimization Advertising Methods

Non-paid submissions to search engines using search engines SEO, search engines optimization techniques. Quite often using Hand Submission to logon to the search engines in questions and finding the submit a link option then filling in an online form to suggest a site. Time consuming.

Advice: Highly Recommended. At lease some level of organic promotion is advisable. Do not abuse any methods. Some search engine users may ignore web sites which have paid results. Use this method to try to promote your web site to search engines.  Once your site has been found this method should improve click through because the results returned should be more relevant to what the user is interested in. Time consuming to find the submit a site to each engine individually. May take some time for each search engine to list each site.

Although this method is not likely to produce very high levels of web site visitor's it can produce long term results and a steady stream of unpaid visitor's which could otherwise result in an on-going cost if paid methods such as Pay per Clicks, PPC, Cost Per Click, CPC where used. Note that Black Hat techniques' should be totally avoided.

View Paid Inclusions and PPC is a quick and controllable way to get your web site found but don't ignore search engine optimization.  A top natural listings position could get you more clickthroughs than a position in PPC. (Quite a few users tend to favour clicking un-paid listings)  Good WOM, Word Of Mouth advertising can help towards improving visitors to your web site. Pay per click advertising are immediate.

Organic search engine optimization campaign may take up to a number of  months or more for any results. It could be possible for the search engines to change their algorithms during this time which could make your previous Organic Search Engine Optimization almost pointless. You may therefore need to revaluate your Organic Search Engine Optimization campaign and start again... This could end up in a very time, and expensive, circular, updating the site, finding that the search engines have changed, so you need to updating your site...

Black Hat techniques should not be used and should be totally avoided..

I number of organic SEO, search engines optimization companies require a contract of a certain length because SEO companies know that meaningful results will rarely happen overnight.

Pay per Clicks, PPC and Cost Per Click, CPC are more immediate.

Study after study indicates people are less likely to click on paid search ads and are more lightly to click on results from organic search engine optimization. For example, one study found that search users are up to six times more likely to click on the first few organic results than they are to choose any of the paid results while an eye tracking study showed that 50 percent of users begin their search by scanning the top organic results. Other studies have shown that only 30 percent of search engine users click on paid listings, leaving an overwhelming 70 percent who are clicking the organic listings. A 2003 study found that 85 percent of searchers report clicking on paid links in less than 40 percent of all of their searches, and 78 percent of all respondents claim that they found the information they were searching for through sponsored links just 40 percent of the time.

How Much is a Google Top Spot Worth?  Chitika, search-based online advertising network, reckons that top rankings on Google is worth double the traffic of ranking in the number 2 spot, in a report announced on their blog today. It's an important metric for search marketers everywhere, as it's the single most important consumer behavior in our business. Aside from emerging trends in social media sharing, this single behavior surrounding the top spot of Google is the most monetized on the internet.  Just think what would happen to our industry if users did actually look beyond the first set of results? Yes, that's right, we'd all be librarians. Anyway, even if you have known that being number one is important, did you know *how* important it was?  Chitika decided to find out what it was worth to them by looking at a sample of traffic coming into its network from Google and broke it down by Google results placement. The top organic position drove 34.35% of all traffic in the sample, almost the combined total of positions 2 through 5 slots, and more than the combined total of traffic to longtail positions, 5 through 20 (the end of page 2).  "Obviously, everyone knows that the #1 spot on Google is where you want to be," says Chitika research director Daniel Ruby. "It's just kind of shocking to look at the numbers and see just how important it is, and how much of a jump there is from 2 to 1."  (This was published by Chitika and information is provided independently from Chitika and Chitika's Paid Listings Services.)