A small web site, (maybe only one web page), and/or small Blogs but to have a lot of these sniper web sites. That is hundreds or even thousands of these individual web sites, each with their own domain name.
Each of these pages have affiliated links or PPC links to generate income and will usually use SEO, search engines optimization and Keyword, Keyword Phrases research to try to generate web site traffic.
Sniper web sites may be used to help drive visitors in to a Marketing Funnel
Advice: Not usually worthwhile. Not likely to produce major results. Google is cutting back visits to such web pages because the will generally have poor quality content.
The main idea is to have a lot of web pages spread throughout the Internet with each one making a small amount of income. With so with many sites the income should add up to a larger amount.
The Internet is a massive place with many millions of web sites so have more sites would be usually of an advantage, but each of these web sites should be of quality original content and not just used to drive traffic to other sites.
See "Content is King" , Blogs. Squeeze Pages, SEO, search engines optimization, Keyword, Keyword Phrases, Marketing Funnel and Content Doorway Pages
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