Dominate Search Results Pages for a dollar.
Automatically post to popular Video, Blog, Social Networking and Podcasting sites to
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Google Will Change Web Marketing, (in 2012). Reports Brian Whalley a search marketer at HubSpot. Google is poised to completely alter how websites market themselves over the next year. While easing users into changing search results pages, Google has also designed a new method for websites to structure data so that its crawler can better pull information. This is a tremendous strategy. Google doesn't need to own all of the information in the world, but does own the methods of accessing that information — as well as the ability to advertise to people who use that access.
Google New Privacy Policy. They say they are getting rid of over 60 different privacy policies across Google and replacing them with one that’s a lot shorter and easier to read. Our new policy covers multiple products and features, reflecting our desire to create one beautifully simple and intuitive experience across Google. Notice of change 1 March 2012 is when the new Privacy Policy and Google Terms of Service will come into effect. If you choose to keep using Google once the change occurs, you will be doing so under the new Privacy Policy and Terms of Service. This stuff matters, so please take a few minutes to read our updated Google Privacy Policy and Terms of Service
Google New Privacy Policy Google State: People have different privacy concerns. Our goal is to be clear about what information we collect, so that you can make meaningful choices about how it is used. For example, you can:
Review and control certain types of information tied to your Google Account by using Google Dashboard.
View and edit your ad preferences, such as which categories might interest you, using the Ad Preferences Manager. You can also opt out of certain Google advertising services here.
Use our editor to see and adjust how your Google Profile appears to particular individuals.
You may also set your browser to block all cookies, including cookies associated with our services, or to indicate when a cookie is being set by us. However, it’s important to remember that many of our services may not function properly if your cookies are disabled. For example, we may not remember your language preferences.
Fore more information and video's about Google Privacy Policy see Web Master Law
Schema. A site that provides a collection of schemas, i.e., html tags, that webmasters can use to markup their pages in ways recognized by major search providers. Search engines including Bing, Google, Yahoo! and Yandex rely on this markup to improve the display of search results, making it easier for people to find the right web pages.
Many sites are generated from structured data, which is often stored in databases. When this data is formatted into HTML, it becomes very difficult to recover the original structured data. Many applications, especially search engines, can benefit greatly from direct access to this structured data. On-page markup enables search engines to understand the information on web pages and provide richer search results in order to make it easier for users to find relevant information on the web. Markup can also enable new tools and applications that make use of the structure.
A shared markup vocabulary makes easier for webmasters to decide on a markup schema and get the maximum benefit for their efforts. So, in the spirit of sitemaps.org, search engines have come together to provide a shared collection of schemas that webmasters can use.
Google Sidewiki closing down - how to export your entries. If you have contributed one or more entries to Sidewiki. Google have decided to discontinue Sidewiki (blog post), so Google want to make sure you have a chance to export your valuable contributions. To export your Sidewiki entries, go to Google Sidewiki and follow the instructions. If you wish to export your Sidewiki entries, you will need to do this before December 5, 2011, after which time Google will be discontinuing support for Sidewiki and deleting all content. Google would like to take an opportunity to thank you for using Sidewiki and helping make it a compelling product.
Google Apps will only support modern browsers. Beginning August 1st, we’ll support the current and prior major release of Chrome, Firefox, Internet Explorer and Safari on a rolling basis. Each time a new version is released, we’ll begin supporting the update and stop supporting the third-oldest version. That is web sites which are low-value add for users, copy content from other web sites or sites that are just not very useful. At the same time, it will provide better rankings for high-quality sites—sites with original content and information such as research, in-depth reports, thoughtful analysis and so on. Google depends on the high-quality content created by wonderful web sites around the world, and we do have a responsibility to encourage a healthy web ecosystem. Therefore, it is important for high-quality sites to be rewarded, and that’s exactly what the change does.
For web applications to spring even farther ahead of traditional software, our teams need to make use of new capabilities available in modern browsers. For example, desktop notifications for Gmail and drag-and-drop file upload in Google Docs require advanced browsers that support HTML5. Older browsers just don’t have the chops to provide you with the same high-quality experience. See Browsers and HTML, HTML 5.
A Look into Google’s Farmer Algorithm Change and its Thundering Impact + A Checklist of 10 Items to Bulletproof Your Web site for This Change and Each Change Thereafter. The (what has been nicknamed The Farmer Update), update by Google has seen some very big sites loose a lot of visitors. It is said to be more than just about Content Farms. Google’s Latest Algorithm Shift – Did You Get Spanked by the Farmer? (It appears some users maybe nicknaming it the Panda Update, I assume because it has cause some Pandemonium
Farmer Update And Panda-monium. Most of us are still trying to determine the best way to recover from the effects of the updates and what the best strategies are for moving forward to counteract it. Here are a few ideas for determining a strategy to get back your ratings.
How Panda Reshapes The Ranking Factors Picture. Much attention has been paid to the recent Google algorithm change that Danny Sullivan called the Farmer Update and that Google in a Wired article referred to as Panda. A lot of focus has been paid to the types of sites impacted, and the nature of the signals that Google has available to it to use.
There are plenty of articles on both of these topics (one of the best ones is this one by Vanessa Fox, ( about Vanessa_Fox ). In fact, in the months leading up to this I predicted the downfall of Content Farms (which is still a work in progress), and much about this change.
Local recommendations powered by you and your friends.
Recommend Places you like and share recommend places with friends.
Hotpot is a new local recommendation engine for Google
Places, powered by you and your friends. You tell us the places you
like — restaurants, cafes, book shops — and we'll recommend new places
to you the next time you search. Start rating and reviewing now.
Google+1 is a way of recommending web sites to others this could be similar to Google Page Rank where site with more recommendation may get better listing.
You may add a Google+1 button to your web pages this will allow users to click on that Google+1 button and vote for those web sites
Google+ API for Google Plus. Access for you to check out the APIs and to start integrating Google+ with your apps. The Google+ API is the programming interface to Google+. You can use the API to integrate your app or website with Google+. This enables users to connect with each other for maximum engagement using Google+ features from within your application.
Google Libraries API. The Libraries API is a content distribution network and loading architecture for the most popular, open-source JavaScript libraries. Using the Google API Loader's google.load() method increases your application's speed while providing access to a growing list of the most popular, open-source JavaScript libraries. Also see JavaScript and Java
Caffenine. Caffeine provides 50 percent fresher results for web searches
than our last index, and it's the largest collection of web content we've
offered. Whether it's a news story, a blog or a forum post, you can now find
links to relevant content much sooner after it is published than was possible
ever before.
New Google Link method. Google was granted a patent that states that the different links on a linking page have a different effect on the linked pages. How does this affect your website and what do you have to do to secure your rankings?
What is the patent about?
The patent describes that the value of a link seems to be based on the probability that a web surfer would click on the link. Here's the summary from the patent application:
"Systems and methods consistent with the principles of the invention may provide a reasonable surfer model that indicates that when a surfer accesses a document with a set of links, the surfer will follow some of the links with higher probability than others. This reasonable surfer model reflects the fact that not all of the links associated with a document are equally likely to be followed. [...]
Examples of unlikely followed links may include 'Terms of Service' links, banner advertisements, and links unrelated to the document."
When Google finds links on a web page, it classifies the links. Some links on the indexed page have more value than others.
From Free SEO News read the full story at New Google patent: the reasonable surfer an your links
"Caffenine " that will re-write the architecture for Google's Web search. As Matt Cutts shares exclusively with WebProNews, Caffeine is comparable to the "Big Daddy Update " back in 2005, which consisted of changes to the way Google crawls and indexes websites
How much of an impact will Caffeine have on results? Matt says there
will, hopefully, not be a big difference. Google will integrate Caffeine
slowly and take user feedback into consideration
Caffenine. Caffeine provides 50 percent fresher results for web
searches than our last index, and it's the largest collection of web
content we've offered. Whether it's a news story, a blog or a forum
post, you can now find links to relevant content much sooner after it is
published than was possible ever before.
When people talk about the future of search, they often include factors such as mobile, social, real-time, and other buzz-type words. But it is not very often that they offer an explanation as to how these elements will impact search moving forward.
However, in this interview with WebProNews, search veteran Bruce Clay tells that side of the story.
In the early days, Clay says SEO was easy. He goes on to say that it was somewhat defined even 5 years ago, but social, mobile, and local are not defined at all.
Now, SEO is more difficult and targeted and will get even harder over time. He calls the top 3 search results the new first page.
"You can't be good at SEO, you have to be great, " says Clay.
Gives you more
control over your phone calls. With Google Voice, you get one number for
all your phones, cheap international calls, voicemail like email, and
more, for free! (US only)
Google TV Type in what you want to watch, and we'll find it for you. Google TV lets you seamlessly search all of the content on your TV, the web, (the whole web, not juts part of it), and apps – then access it with a single click.
You can also easily switch between TV and the web without having to change inputs on your television
Google News Timeline A web application that organizes information chronologically. Google News Timeline allows users to view news, scanned newspapers and magazines, blog posts, sports scores, and more on a zoomable, graphical timeline. Google Timeline Tenth Birthday. See how Google has developed over the years.
Does the age of a website/domain affect its ranking?
Do 301 redirects carry over PageRank?
Why do pages translated into different languages each have different rankings in their respective engines?
Do backlinks from bad sites negatively affect my PageRank?
How often does your search algorithm change?
Could sharing an IP address with a bad site get my site penalized?
Does Google have a problem with rank-checking software?
Is there PageRank boost from .edu or .gov links?
And More...
New hacked site Google Search notifications in search results Added a new notification to our search results that helps people know when a site may have been hacked. We’ve provided notices for malware for years, which also involve a separate warning page. Now we’re expanding the search results notifications to help people avoid sites that may have been compromised and altered by a third party, typically for spam. When a user visits a site, we want her to be confident the information on that site comes from the original publisher.
Here’s what the notification looks like :-
Notice the message “This site may be compromised” link brings you to Google what to do Help Center which explains more about the notice. Meanwhile, clicking the result itself brings you to the target website, as expected.
Google I/O a developer gathering focused on pushing the boundaries of web applications using Google and open web technologies. Google engineers and web development leaders will lead you through two days full of in-depth breakout sessions on the latest technologies, and informal Q&A at Fireside Chats. For the most current updates from the conference, follow us on the
@googleio Twitter account and on the Google Code Blog.
Google Wave - Check out
the developer preview of
this new collaboration and communication tool. Google Wave is a new tool for communication and collaboration on the web, coming later this year. Watch the demo video below, sign up for updates and learn more about how to develop with Google Wave.
Google Web Elements -
Adding Google products to your website or blog has never been easier.
Every day, there are more than a billion searches for information on Google. Have you ever wondered what those searches are aboutor whether what you're searching for also happens to be on the minds of millions of others across the country? We're introducing a new way to find outa regular video series called the Google Beat that highlights some of the hottest searches on Google in the U.S.
Using data from Google Trends, Google Insights for Search and some additional tools, the Google Beat will give you a snapshot of some of the topics that prompted people to turn to the web over the past week.
You've probably seen our previous deep dives into Google search trends, like our annual year-end Zeitgeist and posts here about search trends related to events like the World Cup, the Oscars ® and beyond.
Searches can be unexpected, and sometimes what's popular one week could never have been predicted the week before (think of Falcon Heene, last October's "balloon boy " or Steven Slater). We're looking forward to seeing what our data will reveal.
Check out this week's premier video below, and subscribe to the Google Beat YouTube channel to get regular updates.
Google App Engine enables you to build and host web apps on the same systems that power Google applications.
App Engine offers fast development and deployment; simple administration, with no need to worry about hardware, patches or backups; and effortless scalability.
Google is planning on giving searchers unprecedented control over search results with what appears to be the launch SearchWiki . Searchwiki looks to be the final version of a customizable search results trial from earlier this year. The aim is to give users the ability to control how listings appear for certain searches.
The eminent launch comes hot on the heals of Microsoft's release of URank which we blogged about last week. U Rank is a search engine that allows people to organize, edit and annotate search results, as well as share information with others.
Google's SearchWiki runs on exactly the same principle, the only difference being is that it's incorporated directly into Google's core results page - not a totally independent search engine.
Within SearchWiki, users are able to move listings up and down the rankings, delete listings they deem irrelevant, add listings they believe should be included and even add comments to listings (which will be visible to other users). Read more at Justin Hileman.
Create Your Own Social Networking. PHPMySpace Gold Edition is the most advanced social networking software that you can use. Now you can run your own "nitch" community just like myspace with user profiles, videos and layouts.
Google Qualiy links Information
Google published an official statement about quality links and their effect on your website rankings. In the statement, Google wants to explain their viewpoint on earning quality links.
Read more: Free SEO
Website Optimiser. Google's free website testing and optimisation tool, allows you to increase the value of your existing websites and traffic without spending a penny. Using Website Optimiser to test and optimise site content and design, you can quickly and easily increase revenue and ROI, whether you're new to marketing or an expert. Carry out A/B testing etc... More Carry out A/B testing etc...
Download Google Chrome
Browser (BETA) the new browser from Google. Google Chrome is a browser that combines a minimal
design with sophisticated technology to make the web faster, safer, and easier. More Browsers
Google® can personalize your search results making them more useful and relevant. In this short video we discuss how we personalize your search results and how to turn personalization on or off based on your preference.
Music by Google a lets you upload your personal music collection to listen anywhere, keep everything in sync, and forget the hassle of cables and files.
Page Load Speed time may become less significant as Internet Broadband and
other technology speeds increase.
But, and this could be an important but :-
it's Official: Google Now Counts Site Speed As A Ranking Factor
Google has stated about page speed loading times.
year: Site speed is now a ranking factor in Google's algorithm, and is already
in place for U.S. searchers. But Google also cautions web site owners not to
sacrifice relevance in the name of faster web pages, and even says this new
ranking factor will impact very few queries. More on that below, but first the
background on today's announcement from Google Fellow Amit Singhal and Matt
Cutts, head of Google's web spam team. Why Page Speed Matters The first warning
that site speed was on Google's radar came last November, when
Matt Cutts said there was "strong lobbying " inside
Google to account for site speed as a new ranking factor. Speaking at SMX West
last month, Google's Maile Ohye showed a slide indicating that delays of under a
half-second impact business metrics. Google added a page speed
report to Webmasters Tools in the "Labs " section. see
Google Releases Page Speed Report In Webmaster ToolsThe
report shows how fast your site loads, specifically calls out several pages on
your site, and offers suggestions to improve page speed.
Page Speed, the Web Performance Tool.
Now also an Apache module mod_pagespeed
Page Speed is an open-source project started at Google to help developers optimize their web pages by applying web performance best practices.
Page Speed started as an open-source Firefox/Firebug add-on and is now deployed in third-party products such as Webpagetest, Show Slow and Google Webmaster Tools.
Page Speed tools family Page Speed is a family of tools for optimizing the performance of web pages.
•The Page Speed Firefox/Firebug add-on allows you to evaluate the performance of your web pages and to get suggestions on how to improve them.
•The mod_pagespeed Apache module automatically rewrites pages and resources to improve their performance.
How Page Speed works The Page Speed extension runs performance tests based on a set of best practices known to reduce page load time.
mod_pagespeed, the Apache module automatically optimizes resources on a web page.
Page Speed downloads Reduce the time it takes to load your web pages and keep Internet users engaged with your site.
Reduce your bandwidth and hosting costs and improve the web!
Somewhere within Google, there's an organization known as the "Make the Web Faster" initiative, and today, a representative presented the world with a gift. Something new named mod_pagespeed is supposed to make streamlining a site a quick, easy process.
A Google representative explained in an email to WebProNews, "We just launched a new open-source Apache module called mod_pagespeed that any webmasters can use to quickly and automatically optimize their sites. (It's like Page Speed, but makes the changes automatically.)"
Then, in case anyone was wondering whether mod_pagespeed is worth looking into, the representative continued, "It can reduce page load times by up to 50% - in other words, essentially speeding up websites by roughly 2x."
Google are pushing for faster Internet experiences
Google Click +1 Button is shorthand for "this is pretty cool" or "you should check this out.".
Please Click on this Google+1 Button to vote
Click +1 to publicly give something your stamp of approval.
Your +1's can help friends, contacts, and others on the web find the best stuff when they search. ometimes it’s easier to find exactly what you’re looking for when someone you know already found it.
Get recommendations for the things that interest you, right when you want them, in your search results.
The next time you’re trying to remember that bed and breakfast your buddy was raving about, or find a great charity to support, a +1 could help you out.
Just make sure you're signed in to your Google Account. In order to +1 things, you first need a public Google profile. This helps people see who recommended that tasty recipe or great campsite. When you create a profile, it's visible to anyone and connections with your email address can easily find it. Your +1’s are stored in a new tab on your Google profile.
You can show your +1’s tab to the world, or keep it private and just use it to personally manage the ever-expanding record of things you love around the web.
You may have heard that here at Google we're obsessed with speed, in
Google products and
on the web. As part of that effort, today we're
including a new signal in our search ranking algorithms: site speed. Site
speed reflects how quickly a website responds to web requests.
Speeding up websites is important not just to site owners, but to all
Internet users. Faster sites create happy users and we've seen in our
internal studies that when a site responds
slowly, visitors spend less time there. But faster sites don't just improve
user experience; recent data shows that improving site speed also
reduces operating costs. Like us, our users
place a lot of value in speed that's why we've decided to take site speed
into account in our search rankings. We use a variety of sources to
determine the speed of a site relative to other sites.
If you are a site owner, webmaster or a web author, here are some free tools
that you can use to evaluate the speed of your site:
Page Speed, an open source Firefox/Firebug
add-on that evaluates the performance of web pages and gives suggestions
for improvement.
YSlow, a free tool from Yahoo! that suggests ways
to improve website speed.
WebPagetest shows a waterfall view of your pages'
load performance plus an optimization checklist.
In
Webmaster Tools, Labs > Site Performance
shows the speed of your website as experienced by users around the world
as in the chart below. We've also blogged about
site performance.
Google's SEO Report Card Audit download. They had to laugh a little bit at some of the stupid stuff they've done over 49 pages. Is very readable, you can also learn how to make some six--simple fixes on your web site to rank better in the search engines.
Errors included :-
Nearly a third of the properties even had a Meta description tag, that's SEO 101.
If you were to click on the link on Google Mobile ads, it would actually take you to a 404 page, (no exciting web page).
Google
Sites makes it easy for anyone to create and manage simple, secure
group websites. Getting started is easy, and there are a number of
helpful templates. More than just a visual theme, site templates can
include site structure and navigation, custom page templates, embedded
gadgets, and more. Google Sites is powerful enough for a company
intranet, yet simple enough for a family website.
Google Desktop tool, Google will index the files on your computer and allow you to search for them. The display looks similar to their online search engine.
All About Google Quality Score From Andrew Goodman. Google
Quality Score has received both positive and negative attention. WebProNews
spoke with Andrew
Goodman, the Founder and Principal of Page-Zero
Media, about Google®s Quality Score. He explains Google®s perspective of
the Quality Score, but he also talks about the difficulties people experience
with it. Catch the complete story from Reporter Abby Prince, only on WebProNews.
Google®s Quality Score relates to Google AdWords® and the number of clicks for PPC
use as well as targetedkeyword
bidding and content for those clicks..
Google Adsence Blog. AdSense interface offers features such as more detailed reports with graphs and the ability to complete common actions in bulk. Fill out the Interest form for the new AdSense interface, and we may be able to include you in the beta test of the new
interface.
Android
mobile phone operating system. Put simply, it's an open source mobile phone
platform that lets users create and develop their own applications. In an effort
to speed up application development, Google have just released the Android
SDK (Software Development Kit) with an explanation video and a $10m
reward for users who develop the best new applications. The $10 million
dollar reward is part of the Android
Developer Challenge which is a two part challenge rewarding creative
application development for the android platform. More about
WAP,
WML, Wireless Markup Language, Wireless links,Wi-Fi, BlueTooth, PixeCode,
PDF414, Semacode, Datamatrix, radio. Mobilephone Programming. Develop Mobile Apps, How the make mobilephone applications. The best Mobilephone Apps. Mobilephone applications to bring more life to your phone to life.
Google Custom Search
Engine. As you might imagine, it's a simple and straightforward product to
use and understand. In a matter of minutes you can create a search engine that
reflects your knowledge and interests; looks and feels like your own; and, if
you choose, you can make money from the traffic you receive through Google's
AdSense program. You can even invite your friends and trusted community members
to add to and help build your search engine. (Custom
Search Engine Gadgets). More Widgets
and Gadgets. Collaborate
on a Google Custom Search Engine? Collaboration is an optional feature for
Custom Search Engines. It allows you to let other people whose expertise you
trust contribute to your Custom Search Engine. You can either invite people
explicitly, or allow anyone to volunteer to collaborate, with your approval.
Your Custom Search Engine can benefit not only from your hard work, but also
from that of others who collaborate with you. Also read Social bookmarks. Bookmarks. Favicons. Tagvertising.
Google
Request a Free Campaign Optimization. If you're interested in improving your
campaign performance, one of our AdWords Specialists can provide customized
suggestions for one of your campaigns. Simply fill out this request form telling
us about your business and advertising goals. We'll review your campaign with
your goals in mind and then send you our suggestions within ten business days.
Pay-per-action advertising. Google's Out to Remake the Ad World Again. The search giant is rolling out a broad trial for advertisers, where they pay
only if they get what they want. Google (GOOG)
is trying to change the advertising game yet again. On Mar. 20, the king of pay-per-click search advertising said it would begin a broad new advertising
trial in which marketers will pay only when customers take a specified
action, such as completing an online purchase. For marketers focused on turning ads
directly into sales, as opposed to creating a brand image, the new service may be something of an answered prayer. For all its measurability, traditional
pay-per-click advertising creates waste for some marketers because it forces them to shell out each time someone stumbles upon their ad and hits the mouse
button, whether they are truly interested in making a purchase or merely curious.
Google
Radio advertising just got easier. AdWords now provides an online interface
that allows you to create a high-quality radio ad and launch a radio advertising
campaign, in just a few easy steps. You can set your own budget and decide when
and where you'd like your ads to air. You can showcase your business to millions
of radio listeners - quickly and easily. After your ads actually run, get online reports that tell you exactly when your
ad played. You can even hear real-time recordings of how your ads actually
sounded on the radio. View Radio
Advertising demo.
Avoid "doorway" pages created just for search engines, or other "cookie cutter" approaches such as affiliate programs with little or no original content.
If your site participates in an affiliate program, make sure that your site adds value. Provide unique and relevant content that gives users a reason to visit your site first.
Webmaster
Help Center.
Automated queries. Google's Terms of Service do not allow the sending of
automated queries of any sort to our system without express permission in
advance from Google. Sending automated queries absorbs resources and includes
using any software to send automated queries to Google to determine how a
website or webpage ranks in Google search results for various queries.
Feed the bot
This website is for those who want to follow the
Google webmaster guidelines, but seek more definitions, explanations and
examples than Google provides in their documentation. This website describes
each guideline in terms that just about anyone can understand.
Learn more More
Webmaster Tools
Google Analytics IQ Lessons. Learn about Google Analytics,. Helpful guides about the how to us. The benefits Google Analytics and how to get the best out of Google Analytics
Google Webmaster Central Your one-stop shop for comprehensive info about how Google crawls and indexes websites. You can learn here how to ensure that your site is easily crawled and indexed and access tools that will enable you to diagnose crawling issues, study statistics on how your site is doing in our index, and tell us how you'd like your site to be crawled and indexed :-
Official Google Blog: Finding easy-to-read web contentGoogle Accessible
Search. Accessible Search adds a small twist to the familiar Google search:
In addition to finding the most relevant results as measured by Google's search
algorithms, it further sorts results based on the simplicity of their page
layouts. (Simplicity, of course, is subjective in this context.) When users
search from the http://labs.google.com/accessible
site, they'll receive results that are prioritized based on their usability.
Google, they that that they pursue ideas and products that
often push the limits of existing technology. As a company that acts
responsibly, we work hard to make sure any innovation is balanced with
the appropriate level of privacy and security for our users. Our Privacy
Principles help guide decisions we make at every level of our company,
so we can help protect and empower our users while we fulfill our
ongoing mission to organize the world's information.
Google Data LiberationThe Data Liberation Front is an engineering team at
Google whose singular goal is to make it easier for users to move their
data in and out of Google products. We do this because we believe that
you should be able to export any data that you create in (or import
into) a product. We help and consult other engineering teams within
Google on how to "liberate" their products. This site to be a central
location for information on how to move your data in and out of Google
products.
At Google, they are keenly aware of the trust you place in us and our responsibility to protect your privacy. As part of this responsibility,
we let you know what information we collect when you use our products and services, why we collect it and how we use it to improve your
experience.
Google have 5 privacy principles that describe how we approach privacy and user
information across all of our products:
Use information to provide our users with valuable products and
services.
Develop products that reflect strong privacy standards and
practices.
Make the collection of personal information transparent.
Give users meaningful choices to protect their privacy.
Be a responsible steward of the information we hold.
This Privacy Center was created to provide you with
easy-to-understand information about our products and policies to help
you make more informed choices about which products you use, how to use
them, and what information you provide to us.
Google Responsible Disclosure: Focus on protecting end users. Vulnerability disclosure policies have become a hot topic in recent years. Security researchers generally practice "responsible disclosure ", which involves privately notifying affected software vendors of vulnerabilities. The vendors then typically address the vulnerability at some later date, and the researcher reveals full details publicly at or after this time.
A competing philosophy, "full disclosure", involves the researcher making full details of a vulnerability available to everybody simultaneously, giving no preferential treatment to any single party.
The argument for responsible disclosure goes briefly thus: by giving the vendor the chance to patch the vulnerability before details are public, end users of the affected software are not put at undue risk, and are safer. Conversely, the argument for full disclosure proceeds: because a given bug may be under active exploitation, full disclosure enables immediate preventative action, and pressures vendors for fast fixes. Speedy fixes, in turn, make users safer by reducing the number of vulnerabilities available to attackers at any given time. More Internet Security IssuesGoogle New Privacy Policy
Google Web Toolkit (GWT) is a development toolkit for building and optimizing complex browser-based applications. GWT is used by many products at Google, including Google Wave and Google AdWords. It's open source, completely free, and used by thousands of developers around the world. Productivity for developers, performance for users Version 2.0 with Speed Tracer now available. Productivity for developers, performance for users Version 2.0 with Speed Tracer now available. A new tool built using modern HTML5 technologies that allows developers to diagnose performance problems in the browser, providing insight that hasn't been available before about low-level operations deep within the browser.
Also view
Web
Master Tools and Utilities
Google Accounts Help Covers issues such as Free Google services, including Google Groups, Google Shopping List, Web History, iGoogle, AdWords and Google Checkout and more.
Google
AdSense Sandbox Tool This is a handy little utility if you would like to see
what sort of Google AdSense ads based on content or keywords. Simply enter the
URL or keywords in the box below, and you will see up to 20 sample AdSense ads
for the URL or keywords. If you like this tool, try some of our other free
search engine/website related tools on the navigation bar to the left. Any
questions, comments, feature requests, etc. can be addressed within the search
engine tools forum and general AdSense help can be found in the AdSense
forum More Forums
Google Zeitgeist Archives Zeitgeist: Search patterns, trends, and surprises. A historical collection of aggregated search queries lists, by week, month and country. Now offer tools that enable users to generate customized lists of search results for specific queries. Historical weekly and monthly lists of popular and fastest rising queries have been retired, and are archived
Google Sites makes creating and sharing a group website easy.
Google Sites is powerful enough for a company intranet, yet simple enough for a family website. You can start a site from scratch or from a template
Skipfish (from Google) is an active web application security reconnaissance tool. It prepares an interactive sitemap for the targeted site by carrying out a recursive crawl and dictionary-based probes. The resulting map is then annotated with the output from a number of active (but hopefully non-disruptive) security checks. The final report generated by the tool is meant to serve as a foundation for professional web application security assessments.
SkipFish Documentation.
A fully automated, active web application security reconnaissance tool. Key features:
High speed: pure C code, highly optimized HTTP handling, minimal CPU footprint - easily achieving 2000 requests per second with responsive targets.
Ease of use: heuristics to support a variety of quirky web frameworks and mixed-technology sites, with automatic learning capabilities, on-the-fly wordlist creation, and form autocompletion.
Cutting-edge security logic: high quality, low false positive, differential security checks, capable of spotting a range of subtle flaws, including blind injection vectors.
The tool is believed to support Linux, FreeBSD, MacOS X, and Windows (Cygwin) environments.
Support the open source community by providing a scalable, reliable, and fast collaborative development environment for open source software, docs, and standards that promotes best practices in open source software engineering."
SkipFish Security Report example :-
Google Research pride themselves on maintaining a culture that fosters significant and rapid
innovation. In addition to building the world's most advanced systems, many of us are engaged in the public research community.
Google Export Adviser. Together with partners including UK Trade & Investment (UKTI), HSBC, Royal Mail,
Institute of Export (IoE), Applied Language and Alibaba.com, the Google Export Adviser will help your business overcome the major barriers to exporting with
useful tools, practical insights and relevant offers to enable your business to reach new markets and grow internationally.
Google App Engine for Business enables you to build your enterprise applications on the same scalable systems that power Google applications. App
Engine for Business provides all the ease of use and flexibility of App Engine
with more power to manage enterprise use cases, more capable APIs,
straightforward pricing and the SLAs and support you need for business-critical
applications. App Engine has always made it easy to scale your apps.
Now we've made it easy to securely scale the number of apps you own. The App
Engine for Enterprise Administration Console lets you manage all the
applications built by anyone in your company, not just the ones you've built.
And you can use Access Control Lists to determine who has access to the
application data, and who can deploy new code. Once more, all of your App Engine
for Business applications are secure by default as users must have an account in
your Google Apps domain to access them. Each application costs $8 per
user, up to a maximum of $1000, per month.
Google Bigtable
A distributed storage system for managing structured data that is designed to
scale to a very large size: petabytes of data across thousands of commodity
servers. Many projects at Google store data in Bigtable, including web indexing,
Google Earth, and Google Finance. These applications place very different
demands on Bigtable, both in terms of data size (from URLs to web pages to
satellite imagery) and latency requirements (from backend bulk processing to
real-time data serving). Despite these varied demands, Bigtable has successfully
provided a flexible, high-performance solution for all of these Google products.
In this paper we describe the simple data model provided by Bigtable, which
gives clients dynamic control over data layout and format, and we describe the
design and implementation of Bigtable.
Matt Cutts, (A software engineer at Google and currently the head of Google's Webspam team). Reports in Google Info
Raising Your Google Quality Score This will help to lower Your Cost Per Click and/or raise the position of your PPC advertising links above other listings. Google Quality Score is an important metric as Google uses your quality score to determine the position of your ads and the cost-per-click of your placement. Generally a higher quality score can lower your cost-per-click and trigger your Ads to appear in a higher position so it's important to learn what impacts your score and how to improve it.
Google Watchdog A Blog to voice some of my complaints and concerns about Google
Website Optimiser. Google's free website testing and optimisation tool,
allows you to increase the value of your existing websites and traffic without
spending a penny. Using Website Optimiser to test and optimise site content and
design, you can quickly and easily increase revenue and ROI, whether you're new
to marketing or an expert.
A plug-in notifies the user every time information about him/her is sent to the servers of Google.
Get notified when Google is monitoring your web browsing.
Google Alarm works on both the Firefox and Chrome web browsers. Triggers Visual and Audio to signal events. Google Alarm Firefox addon visually & audibly alerts you when your personal information is being sent to Google servers. Even outside Gmail and YouTube you are constantly sending information to Google through their vast network of tracking bugs: Google Analytics, Google AdSense, YouTube embeds, API calls.. all of this data be used to monitor & track your personal web browsing habits.
Google Alarm shows notifications, plays sound effects and keeps running stats about the % of websites you've visit with Google bugs present.
Google Alerts Monitor the Web for interesting new content. Google Alerts are email updates of the latest relevant Google results (web, news, etc.) based on your choice of query or topic. Enter the topic you wish to monitor, then click preview to see the type of results you'll receive. Some handy uses of Google Alerts include:
Monitoring a developing news story. Keeping current on a competitor or industry. Getting the latest on a celebrity or event. keeping tabs on your favorite sports teams
Google
AJAX Feed API. A service that could be used to create an AJAX-based
RSS reader
like Google Reader without having to worry about the details of fetching feeds.
Google Social Graph API.
With the Social Graph API, developers can now utilize public connections their users have already created in other web services. It makes information about public connections between people easily available and useful. More Social bookmarks. Bookmarks. Favicons. Tagvertising.
Google Apps Marketplace offers products and services designed for Google users, including installable
apps that integrate directly with Google Apps. Installable apps are easy to use
because they include single sign-on, Google's universal navigation, and some
even include features that integrate with your domain's data.
The experimental feature that Marissa Mayer announced last week is
becoming available today for everyone to try. Google Social Search
promises to help users "find more relevant public content from your
broader social circle."
Google Apps ® Online applications provided by Google® Google
Apps ® combined its e-mail, instant messaging, calendar, word processing, spreadsheet and Web authoring applications
and administration utilities.
Google Apps Scrip provides the ability to automate a variety spreadsheet
actions, such as reading and changing values in cells and ranges, changing formats and formulas, and creating custom functions. It also reaches outside of
spreadsheets to allow you to send email or create calendar entries.
Google Heat map. Red colour's show the areas of Google Page which get the Clicks.
Blue area get less clicks. Did-it, Enquiro, and Eyetools uncover Search's
Golden Triangle: New EyeTracking Study verifies the importance of page
position and rank in both Organic and PPC search results for visibility and
click through.
Google
AdSense Charts and Graphs. Now that AdSense allows for reporting per
channel, I figured it would be useful to chart the data in a multidimensional
line chart. So this free tool allows you to do just that. Currently it offers
eight different types of charts for your data.
Google Trends, you can compare the world's interest in your favorite topics. Enter up to five topics and see how often they've been searched for on Google over time. Google Trends also displays how frequently your topics have appeared in Google News stories, and which geographic regions have searched for them most often.
With Google Doubleclick Adplanner Refine your online advertising. A free planning tool that can help you. Which websites attract your target customers? Can help you: Identify :-
Websites your target customers are likely to visit
Define audiences by demographics and interests.
Search for websites relevant to your target audience.
Access unique users, page views, and other data for millions of websites from over 40 countries.
Easily build media plans for yourself or your clients
Create lists of websites where you'd like to advertise.
Generate aggregated website statistics for your media plan.
Google Keyword Tool generates potential keywords for your ad campaign and reports their Google statistics, including search performance and seasonal trends. Start your search by entering your own keyword
phrases or a specific URL. You can then add new keywords to the green box on the right. Learn more. More about Keyword and Keyword phrases
Tips
for Success. With Google AdWords, it's all about results. Optimization means taking steps to get the results you want by improving the quality and
performance of your account without raising costs. We've designed these optimization strategies to help you achieve success with your advertising
campaigns.
Google Local Business Referrals program. Earn money helping put local businesses on
Google Maps. Are
you a skilled, enthusiastic communicator? If you love the Internet and have access to a computer and a digital camera, we invite you to apply to become a Google Business Referral
Representative. Google Business Referral Representatives are active Google users
who help local businesses attract more customers online. Making
Money from the Internet
Google Launches Encrypted Search Option. Are your Web searches safe from
snoops? It's an issue that may not have been on many people's radar. Traditionally, the higher-profile issue for search engines like Google and Yahoo is that they maintain a record of users' search
sessions for several months as part of a massive data collection the companies say is needed to help improve search results. Now Google is tackling a different slice of the privacy issue by launching a beta of its standard Google search that's encrypted with the same Secure Sockets Layer (SSL) technology used by many Web services including e-commerce sites and Google's own Gmail service.
Web addresses that begin with the letters "https" are SSL-protected. More Search engines. Online Dictionary, Thesaurus. Acronym or abbreviation finder,
etc.. More Yahoo Knowledge. Yahoo Information More
Diagnostics
and Security
Google coupon feeds enable
businesses to provide coupon listings that will be included in Google search
results. Coupon feeds enable merchants to easily distribute coupons for free via
the web. Consumers can also search for, print and redeem coupons for free. This
service brings tangible value to both merchants, who can use coupons to find new
customers who are very likely to make purchases, and for customers, who can find
more competitive offers for the products and services that they buy. The
Google coupon service provides an opportunity for easy distribution of coupons
via the web. This document explains how to create a feed that contains
information about your coupons and the businesses where those coupons are valid.
Google displays coupons in a standard format to allow businesses to easily
recognize those coupons when they are redeemed. Please note that your provision
of a coupon feed does not guarantee that your content will be displayed on
Google Local or other Google properties. Also, by providing a feed for Google,
you will not affect the ranking of your pages within Google search.
Google Code - Google APIs, (now version 3
no API key required), Google Code. Search this site: Google APIs ... to access a user's Google account
without handling the user's ... by Google data APIs include: Blogger, Google Base and Google Calendar ...
Google Summer of Code A program brought together 900 students and nearly 1500 mentors across 90 countries to contribute to over 130 different open source software projects.
Google
Print. Newspaper advertising made easy. You probably already know that
Google can help you connect with customers online. Now, with Google Print Ads,
we can help you reach newspaper readers, too. Google Print Ads is an online
marketplace that makes it easy for advertisers and agencies of all sizes to run
ads in newspapers across the U.S. whether you're buying space in one paper
or a hundred. Running newspaper ads with Google Print Ads is easy you use a
simple online interface to select newspapers and place bids for ad space in
them. The papers you've selected approve or decline these bids (and give you
direct feedback about their decisions). After your ad runs, you can see
electronic copies of them on the page.
Google Docs. Create and share your work online. Create, edit and upload quickly. Import your existing documents, spreadsheets and presentations, or create new ones from scratch. Access and edit from anywhere. All you need is a Web browser. Your documents are stored securely online. Share changes in real time. Invite people to your documents and make changes together, at the same time. It's free -- you don't pay a nickel.
Google Apps. Give
your organization Google tools like Gmail, (email software), on your custom domain (jsmith@example.com), Calendar, and
Docs & Spreadsheets. You and your colleagues can check email, schedule
meetings, chat in real time, collaborate on documents, and more. Google Apps is
accessible via the web, so you can connect with others in your organization
24/7, no matter where you are. And it's all hosted by Google® there's no
hardware or software to install or maintain so you can get up and running
quickly.
Skipfish (from Google) is an active web application security reconnaissance tool. It prepares an interactive sitemap for the targeted site by carrying out a recursive crawl and dictionary-based probes. The resulting map is then annotated with the output from a number of active (but hopefully non-disruptive) security checks. The final report generated by the tool is meant to serve as a foundation for professional web application security assessments.
SkipFish Documentation.
A fully automated, active web application security reconnaissance tool. Key features:
High speed: pure C code, highly optimized HTTP handling, minimal CPU footprint - easily achieving 2000 requests per second with responsive targets.
Ease of use: heuristics to support a variety of quirky web frameworks and mixed-technology sites, with automatic learning capabilities, on-the-fly wordlist creation, and form autocompletion.
Cutting-edge security logic: high quality, low false positive, differential security checks, capable of spotting a range of subtle flaws, including blind injection vectors.
The tool is believed to support Linux, FreeBSD, MacOS X, and Windows (Cygwin) environments.
Support the open source community by providing a scalable, reliable, and fast collaborative development environment for open source software, docs, and standards that promotes best practices in open source software engineering."
Google SketchUp (free) is an easy-to-learn 3D modelling program whose few simple tools enable
you to create 3D models of houses, sheds, decks, home additions,
woodworking projects even space ships.
You can add details, textures and glass to your models, design with
dimensional accuracy, and place your finished models in Google Earth, share them with others by posting them to the 3D Warehouse, or print hard copies.
Google SketchUp (free) is a great way to discover if 3D modelling is right for you. There is also a paid Pro Version available.
Free Monitor for Google is an easy to use web site promotion aid for webmasters.
It allows you to find and track your position in the Google search engine
results for specified keywords.
You can keep track of multiple sites and also keep the result statistics,
allowing you to see when your position drops. The program offers two modes, one
for quick checking, which also displays the found results and a second mode for
long term tracking and multiple keywords.
Google
Web History. With Web History, you can view and search across the full text
of the pages that you have visited, etc...
The Original GOOGLE Computer Storage [Page and Brin] (1996). The development of the Google algorithms was carried on on a variety of Computers, mainly provided by the NSF-DARPA-NASA-funded Digital Library project at Stanford. Click to see the equipment in its laboratory setting on the basement floor of Gates Information Sciences. Crawling the web to obtain its link structure required an enormous amount of storage in comparison with typical student projects at that time. We show here the original storage assembly, containing 10 4 Gigabyte disk drives, giving 40 Gbytes total.
Google
Notebook. Clip and collect information as you browse the web.
Google.org, the philanthropic wing of Google. Since its inception, Google.org has been involved in a variety of initiatives covering such global issues as health and disease, climate change, poverty and alternative energy.
Google Product Idea's Share your feedback and help us make Google products better. You decide what's important for Google products: Tell us what you think about your favorite Google products. Big ideas or small thoughts, we want to know! Everyone's voice is heard. The voting box at the top of page focuses attention on submissions recently added and on the rise, making it simple and easy to participate. See what others are saying. Look at the "What's Hot" and "Recent Ideas" at the top of each topic to see what other users are saying and voting on right now. Agree with these ideas?
Vote them up. Disagree? Vote them down.
Request
reinclusion of a site that has violated the webmaster guidelines. IMPORTANT:
Please complete this form ONLY if one of the following is true:
Upon reviewing your site, you found that it violated our webmaster
guidelines and you've made changes to your site so that it adheres to
the guidelines.
You recently acquired a domain which you suspect may have previously
violated our webmaster guidelines.
Please allow several weeks for the re-evaluation process. Unfortunately, we
can't reply individually to reinclusion requests.
Google
Website Optimizer: Take action to convert visitors to customers. Website Optimizer: Free multivariate testing. Website
Optimizer is a free and self-service tool. Without extensive experience or resources, you can run multivariate experiments on landing page content,
including headlines, promotional copy, and images. Complete the steps below and sign-up to participate in our beta test. We can only invite a small number of
advertisers at this time, but hope to open the tool to all Advertisers over the coming months.
Google AdWords Optimization Tips Google AdWords® Help Centre. Know that you can
change keyword matching options to better target ads. Tips for Success. With Google AdWords, it's all about results. Optimization means taking steps to get
the results you want by improving the quality and performance of your account without raising costs. We've designed these optimization strategies to help
you achieve success with your advertising campaigns.
AdWords
Preview Tool. This page is a tool for AdWords advertisers to test their
AdWords.
Google Traffic Estimator. Get quick traffic estimates for new keywords without
adding them to an account or using the AdWords sign-up wizard.
Search Engine Round Table This week at the Search Engine Roundtable, we noticed that Yahoo and Bing should begin testing the Bing search results directly in the Yahoo Search interface any day now and launch by the end of September. Google may have tweaked the May Day ranking update on June 2nd. GoogleBot slowed it's crawling process on June 15th, was it a bug? Google promises to fix the soft-404 misclassifications.
AdWords is tested related AdWords ads on the search results. Is the World Cup resulting in less traffic and revenue for your site? Don't hide links from Google, don't. Google calls themselves the "biggest kingmaker on this earth." U.S. government wants to classify search marketers. Google didn't do a logo for Flag Day but Bing, DogPile and others did. That was this past week at the Search Engine Roundtable.
To be successful in paid search, marketers need to, obviously, have a presence on Google. As Christine Churchill of KeyRelevance points out, Google controls anywhere from 60-80 percent of the paid search engine market share, based on various reports
She goes on to say that marketers also need to utilize the recently combined Yahoo and Microsoft adCenter. Operating as one, “Binghoo,” as Churchill calls it, has approximately 30 percent of the paid search market share. Although Google AdWords is established and has great tools, there is still value in “Binghoo.”
Orkut is a Google online community designed to make your social life more active and stimulating.
Orkut's social network can help you maintain existing relationships with pictures and messages and establish new ones by reaching out to people that you have never met before.
Inserts preview images (thumbnails) of web sites and Amazon products into the Google and Yahoo search results pages. More Google Previews
Google Alerts are email updates of the latest relevant Google results (web, news, etc.) based on your choice of query or topic. Some handy uses of Google Alerts include: monitoring a developing news story; keeping current on a competitor or industry; getting the latest on a celebrity or event; keeping tabs on your favorite sports teams, etc...
Google Analytics
Tells you everything you want to know about how your visitors found you and how
they interact with your site. You'll be able to focus your marketing resources
on campaigns and initiatives that deliver ROI, and improve your site to convert
more visitors. More website
statistics tools.
Google Analytics URL Builder The Google Analytics URL builder from Google helps you creatie tracking URL's for your Google Analytics campaigns.
Create
Google Gadgets. The Google Gadgets API is a simple way to create little applications that run on multiple sites, including Google Personalized Homepage, Google Desktop, Google Page Creator, and thousands of sites all over the web that use Google
Gadgets For Your Page. Google Gadgets reach tens of millions of users every week; even better, Google provides free hosting, free bandwidth and an easy way to submit your gadgets to the official directory, where users from all around the world come to find them.
More Widgets and Gadgets. Small free-standing applications that reside on your computer.
Google Desktop SDK - Write plug-ins to search more file types with Google Desktop.
Google Mashup Editor - Quickly write code for simple web applications and mashups.
(A mashup of two, (or more), different types of web search tools that could find the useful information and re-process this to provide more useful information
for the user.)
Google Calendar Data API - Read and write Google Calendar data using a simple, standard protocol.
Google's 411 service is free, fast and easy to use.
Find and connect with local businesses for free. Telephone for businesses that Google
has about local business for the item you are seeking.
It's like a Google
directory service of local, (to you), businesses. More great Business Support Links.
Google Fusion Tables is a service for data management, integration and collaboration. You can easily upload data sets from CSV, KML and spreadsheets, and visualize the data using a variety of tools. Users can merge data from multiple tables and conduct detailed discussions about the data (on rows, columns and even cells). You can easily visualize large data sets on Google Maps and embed visualizations on other web pages. More Map Programming links
AutoMapIt is a complete sitemap creation service that covers more than just Google site maps! We offer a completely automated, membership-based service to keep all 6 of your site map formats up to date. Our spider never forgets to update them. Now, we have a site search that allows visitors to your website to locate the information they want, fast!
Google Groups Create and join groups to discuss topics, Setup mailing lists to stay in touch. Search and access over 1 billion posts. Send newsletters and plan group events. Bookmark your favorite discussions.
google-gtags Server-based tags serving for large codebases. Clients in python and for emacs and vim. This is an extension to GNU Emacs and X-Emacs TAGS functionality, with a server-side component that narrows down the view of a potentially large TAGS file and serves the narrowed view over the wire for better performance. An Emacs Lisp client, a python client, and vim extensions are supplied.
SEO Tool for Firefox Pulls useful market research data right into Google's and Yahoo!'s search results, including the following data near each search result. (e.g. Google Page Rank, number of pages from a site that are listed in DMOZ, and much more) In addition to pulling in this valuable marketing data this tool links to the resources where the data was pulled from, so it makes it easy for you to verify the data and further analyze it by citing the source. You can click on any of the data points to dig deeper.
Google Web Toolkit - Build AJAX apps in the Java language. Download Google Web Toolkit (GWT) this is a Java software development framework that makes writing AJAX applications like Google Maps and Gmail easy for developers who don't speak browser quirks as a second language. Writing dynamic web applications today is a tedious and error-prone process; you spend 90% of your time working around subtle incompatibilities' between web browsers and platforms, and JavaScript's lack of modularity makes sharing, testing, and reusing AJAX components difficult and fragile. GWT lets you avoid many of these headaches while offering your users the same dynamic, standards-compliant experience. You write your front end in the Java programming language, and the GWT compiler converts your Java classes to browser-compliant JavaScript' and HTML. Ajax, shorthand for Asynchronous JavaScript' and XML, is a Web development technique for creating interactive web services applications.
Ajax: A New Approach to Web Applications. Ajax is said not to be an acronym. GWT Class Reference. These packages contain reference information about the main GWT user interface and utility classes. For higher-level explanations of how to take advantage of all this stuff, check out the Developer Guide. Among other things, there's a handy widget gallery and an explanation of how remote procedure calls work. Google AJAX Search API is a Javascript library that allows you to embed Google Search in your web pages and other web applications. To use the API, you will first need to sign up for an API key
Google Pack A free collection of essential software
Google labs showcases a few of our favorite ideas that aren't quite ready for prime time.
Google Code Enhance your web site (API, Application Programming Interface and SDK, Software Development Kit.)
Google Groups Forums, discuss, help with API, Application Programming Interface and SDK, Software Development Kit, etc... Also other non-connected issues.
Google Base is a place where you can easily submit all types of online and offline content, which we'll make searchable on Google (if your content isn't online yet, we'll put it there). You can describe any item you post with attributes, which will help people find it when they do related searches. In fact, based on your items' relevance, users may find them in their results for searches on Froogle, Google Maps and even our main Google web search.
Google Page Creator. Create your own web pages, quickly and easily. Google Page Creator is a free online tool that makes it easy for anyone to create and publish useful, attractive web pages in just minutes.
Google Guy Says Google Ranking Information. This web site tracks the words of a Google employee known as GoogleGuy. GoogleGuy is a Google employee who is very helpful in responding to questions and providing information to webmasters about changes at Google. More info.
Google Heat map. Red colour's show the areas of Google Page which get the Clicks. Blue area get less clicks. Did-it, Enquiro, and Eyetools uncover Search's Golden Triangle: New EyeTracking Study verifies the importance of page position and rank in both Organic and PPC search results for visibility and click through.
Manage Google AdWords from your desktop. AdWords Editor is Google's free, downloadable account management application for your computer. Download your AdWords account to your computer, make your changes, then upload your revised campaigns.
Google section targeting and how do I implement it? Section targeting allows you to suggest sections of your text and HTML content that you'd like us to emphasise or downplay when matching ads to your site's content. By providing us with your suggestions, you can assist us in improving your ad targeting. We recommend that only those familiar with HTML attempt to implement section targeting.
Google and the Open Source
Developer Recognizing the vital role that open source software plays at
Google, we of the Open Source Programs Office are tasked with maintaining a
healthy relationship with the open source software development community. We do
this by releasing Google-created code, providing vital infrastructure and by
creating new open source software developers through programs like the Google
Summer of Code. Explore the different ways we serve the open source community
through these sites on Google Code.
Google App Engine Lets you run your web applications on Google's infrastructure. App Engine applications are easy to build, easy to maintain, and easy to scale as your traffic and data storage needs grow. With App Engine, there are no servers to maintain, (Cloud). You just upload your application, and it's ready to serve your users .Creating an App Engine application is easy, and only takes a few minutes. And it's free to start: upload your app and share it with users right away, at no charge and with no commitment required. Google App Engine applications can currently be written in Java, Python, or Go. This tutorial covers Getting Started: Python. If you're more likely to use Java to build your applications, see Getting Started: Java. For Go use Getting Started: Go. More Python Links. More Java, Javascript Links. Cloud Computing. Cloud links, About the Cloud.
Google Management. Co-founders Larry Page, president of Products, and Sergey Brin, president of Technology, brought Google to life in September 1998. Since then, the company has grown to more than 5,000 employees worldwide, with a management team that represents some of the most experienced technology professionals in the industry.
AdWords Wrapper is a free time saving tool that wraps keyword phrases in "quotation marks" (phrase match) and [square brackets] (exact match) for use in Google AdWords campaigns.
Keywords entered in Google AdWords Wrapper and Negative Keywords Maker are
systematically changed to lowercase, with duplicates removed, and sorted in
character code order.
Alternate URL If your website has Google Ads and it is displaying unpaid public service announcements, (these are used when Google has no paying text ads to show), you could be losing money. You could be making more money by adding an Alternate URL. Add an Alternate URL and earn money instead of showing unpaid public service announcements. Take advantage of an Alternate URL. Earn revenue from your default ads. If you use Google AdSense or any another ad program to earn money from your website, now you can increase the amount of revenue you make automatically. Most online ad programs, including Google, will sometimes show default ads, or public service announcements (PSAs) when they have no paying ads to show. This can happen for many reasons, especially when their ad code crawls your pages. Alternate URL lets you replace those ads with paying ads. Just use the code we provide to replace your ad program's default ads. Or use with Google, FastClick and many other ad programs. Or you can use Alternate URL as your primary ad program.
A look inside Google AdSense. Ad Rank explained! Ever wonder what determines the order in which ads appear on your site? Then you've wondered about the Google AdWords ad ranking system. AdWords is the advertising platform thousands of advertisers use to place their ads on the Google network. Once an ad is in the AdWords system, it competes against other ads to appear on relevant pages in the AdSense® network. It's through this real-time dynamic auction system that ads are ranked. Those ads with the highest Ad Rank at any given moment are displayed on your site.
Google's DMCA policy
Digital Millennium Copyright Act. It is our policy to respond to clear notices of alleged
copyright infringement. This page describes the information that should be
present in these notices. It is designed to make submitting notices of alleged
infringement to Google as straightforward as possible while reducing the
number of notices that we receive that are fraudulent or difficult to
understand or verify. The form of notice specified below is consistent with
the form suggested by the United States Digital Millennium Copyright Act (the
text of which can be found at the U.S. Copyright Office Web Site, but we will respond to notices of this form from other jurisdictions as well.
Regardless of whether we may be liable for such
infringement under local country law or United States law, our response to
these notices may include removing or disabling access to material claimed to
be the subject of infringing activity and/or terminating subscribers. If we
remove or disable access in response to such a notice, we will make a
good-faith attempt to contact the owner or administrator of the affected site
or content so that they may make a counter notification. We may also document
notices of alleged infringement on which we act. As with all legal notices, a
copy of the notice may be sent to one or more third parties who may make it
available to the public. More Web
Master Law. Legal issues for Web Masters
Gmail Voice and video chat feature. Chat more ways than ever from within Google Mail. Look and sound your best with high-quality audio and video. Get started easily - all you need is a webcam
Fri, 03 Feb 2012 19:43:46 +0000 - SANTA MONICA, CA – Consumer Watchdog today praised European data protection authorities for asking Google to delay implementation of its new privacy and data policies and said the U.S. Federal Trade Commission should determine whether the new policies violate the terms of Google’s consent agreement with the commission.
Fri, 03 Feb 2012 01:04:24 +0000 - The law would allow Netflix and other providers to share movie titles not only with social-media outlets such as Facebook, but also with third-party partners. Privacy advocates hate the proposal. "It is a horrible idea," Consumer Watchdog's John M. Simpson told TechNewsWorld.
Thu, 02 Feb 2012 00:03:20 +0000 - "Your investigation into Google's practices that affect millions of Americans should be public," John M. Simpson, director of Consumer Watchdog's privacy project, wrote in this letter to Mack. "There is a substantial irony in a secret briefing from a company that claims its mission is to organize the world's information and make it more accessible."
Wed, 01 Feb 2012 23:58:10 +0000 - Consumer Watchdog’s John Simpson points out that personalized advertisements targeted directly to a specific user, based on user-collected information, can be “a substantial amount†more lucrative than just an anonymous ad. And with all the information Google can collect about your interests from your searches, your Google Docs, and your favorite YouTube videos, they can figure out pretty specifically what ads they should show you. “They are positioning this as streamlining privacy,†Simpson says. “But that’s just PR. It’s all about better targeting for advertisers.â€
Wed, 01 Feb 2012 23:26:47 +0000 - SANTA MONICA, CA – Consumer Watchdog today called for a Congressional briefing about Google’s new privacy and data policies to be open to the public and said a closed door-session with the lawmakers demonstrated Google executive’s “hypocrisy.â€
Wed, 01 Feb 2012 20:55:54 +0000 - "It's hard to predict exactly what sort of gaffe they’ll do next, but it would not surprise me if there is yet another one," said John Simpson, director of Consumer Watchdog’s Privacy Project, noting some concerns over Facebook’s recent expansion of its Timeline feature, which makes it easier to visualize, share, and view users’ profile history.
Wed, 01 Feb 2012 00:23:38 +0000 - Even as a private company, Facebook had no problem pushing the envelope, Consumer Watchdog spokesperson Carmen Balber told the E-Commerce Times. "Facebook is already treading dangerous waters as far as privacy rights are concerned. The pressure to monetize consumers' user data will be greater when there are shareholders to satisfy."
Thu, 26 Jan 2012 20:14:57 +0000 - Facebook, et al., have descended on the city in the hope of softening some of the restrictions, while privacy advocates such as John M. Simpson, the Privacy Project director at Consumer Watchdog, are there to keep the EU on its intended path.
Wed, 25 Jan 2012 23:56:31 +0000 - The announcement of the changes sparked concern among privacy watchdogs both in the United States and the European Union. "Consumers' online privacy is being eroded," growled John Simpson, a consumer advocate at Consumer Watchdog.
Wed, 25 Jan 2012 20:54:03 +0000 - This privacy practice changes will likely also provoke protests from the Electronic Information Privacy Center, which is currently opposing Search, plus your world, as well as the Consumer Watchdog agency.
Wed, 25 Jan 2012 19:46:50 +0000 - Google's New Arrogant Data Consolidation Policy Underscores Need For Strong Protections
BRUSSELS, Belgium -- Landmark online privacy regulations proposed in Europe today that include the concept of a "right to be forgotten" could help provide U.S. consumers with tools necessary to protect their data held by Internet giants like Google, Facebook and Microsoft, if ultimately enacted, Consumer Watchdog said today.
Wed, 25 Jan 2012 19:17:20 +0000 - The European Union announced new proposals Wednesday to keep online data private. In the U.S., there is a growing chorus of lawmakers who want to do the same . Currently, there are no state or federal limits on what information can be collected or with whom it can be shared, according to John M. Simpson, director of Consumer Watchdog’s Privacy Project, a California-based non-profit organization. Online data gathered can also be used in marketing housing, insurance, and financial services, Simpson says.
Google Monitor. (Independant from Google). Dedicated to making Google more transparent and accountable.
One of the leading knocks on Google's freewheeling, open approach to the Android Market is that it's leaves the application store more susceptible to malware and lots of spammy apps.
Indeed, Symantec, Lookout Mobile and other security firms have reported a significant rise in Android Market malware in the last 12 months.
And with over 200 million Android devices in the market, with 700,000 being activated daily, and over 300,000 Android apps in the Market, there are a lot of mobile targets for perpetrators to exploit.
Google's automated app approval process is a popular vector for attack. To help combat the malware rise, Google created Bouncer, an anti-malware service that automatically scans the Android Market for potentially malicious software.
Bouncer, which Google has been using in its Market for all of 2011, scans new and old applications and developer accounts. Hiroshi Lockheimer, vice president of engineering for Android, explained how it works:
Once an application is uploaded, the service immediately starts analyzing it for known malware, spyware and trojans. It also looks for behaviors that indicate an application might be misbehaving, and compares it against previously analyzed apps to detect possible red flags. We actually run every application on Google's cloud infrastructure and simulate how it will run on an Android device to look for hidden, malicious behavior. We also analyze new developer accounts to help prevent malicious and repeat-offending developers from coming back.
The result? Android malware downloads decreased 40 percent through 2011, which is when Symantec, Lookout and others reported malicious apps were on the rise.
I wonder if Symantec, Lookout and others knew about this feature? It's unclear, but Lockheimer did tell AllThingsDigital that Google has no plans to embrace the manual app approval process Apple and Microsoft employ to vet apps in their stores.
This makes sense. Manual approvals bog down the works, which is anathema to Google, whose culture is built on speedy development and expedient delivery to market.
I can't imagine Android head Andy Rubin or CEO Larry Page would ditch the automated, machine-based practices, even for malware. Which is why it needed the Bouncer. We'll see if it helps combat the spate of Netflix malware and other issues.
This covers documents, Google presentations, Google spreadsheets, uploaded images, and files in formats such as .pdf, .doc, .xls and .ppt. Users may do this with or without a Web connection.
This feature is important for users who don't have access to an Web connection and need to access a file they've saved. Google does not enable Doc editing at this time.
This is obviously not a big concern for users with 3G- and 4G-radio powered smartphones, but Google still has the use case:
I wager the feature is super useful for users of the WiFi-only Samsung Galaxy Tab 10.1 and others of its ilk who need to grab their Docs.
Moreover, Docs will automatically update offline files when users do get on WiFi. Of course, users with Web connections may manually update files by opening the file or tapping Update from the Offline section of the app.
See the manual update screenshot from an Android tablet here:
Users should also follow these instructions for how to enable offline access from their Android gadgets here.
Google is getting a lot of flak about its new privacy policies, some of it warranted and some of it not.
The fact is that Google has been heading along this path for years. One could argue the first indication was the Dashboard Google set up in 2009 to provide users more information about how they are creating data in Google's applications. More direct proof came in 2010 with a much more minor, subtle announcement that Google was streamlining its privacy policies.
While regulators are likely to rejoice over such simplicity--and Microsoft is leveraging the move to slam Google--much more controversial is that it would treat all of the Google accounts within those services as the same, and enable data-sharing between services.
This wasn't a choice, and many of the media, including myself, noted that users could not opt out. This is true, but opting out isn't an issue or the issue. If you don't want to fall under the new privacy policy, log out of Google. You can still use Search, Maps and YouTube.
You have to sign into Gmail because, well, your email address is your Web identity as far as Google accounts are concerned. But no one is stopping you from creating anonymous Google accounts, or even multiple user accounts.
Publicly, Google argues these changes promote simplicity and improve the Web services themselves. Privately, Google is aghast. Why? Because Microsoft, Yahoo and other Internet giants also have streamlined policies, yet no one freaked out over those. People also have full-blown freak-outs about Facebook's privacy and Timeline changes. It's natural paranoia.
Why is this a big deal now? Google couldn't have announced this sweeping change at a worse time. Google has only just recovered from two major privacy scandals--the Google Buzz Gaffe of 2010 and the Google WiSpy Washout of 2011.
Congress was quite annoyed about both incidents, and the FTC actually put Google on audit watch for two decades.
Google is also being savaged by smaller rivals in the press, who have bent the ears of antitrust regulators in Europe and the United States with their collective tales of woe.
Thanks to the latter initiative, which flies in the face of claims by the Yelps and Expedias of this world that Google seems bent on propping up its own Web services, I can only guess the FTC will surely open a major investigation and call Google to the carpet.
There will be blood, green blood made of cash, and Google will expel a lot of it. But, like Microsoft before it, Google will not expire. It will pay to play, and hopefully, unlike Microsoft before it, won't fail to innovate online and struggle to restore its relevancy on the Web.
Google is evolving, partly to make its loosely amalgamated Web services more cohesive, partly to compete with Facebook, and mostly to improve its advertising-targeting capabilities, which will lead to great revenue growth.
I'm enjoying the evolution, and would love to see if Google can pull it off, and make sense of some super-connected Internet where we can control TV with our phones and have our Web services update based on our location, all communicating in harmony.
I'd like to believe Google will be as good as it claims it will. I don't need it to be "beautiful" as top Googlers like to preach, but I do need it to work well.
I'm OK with this. Google hasn't flouted my data to date (insofar as I know). I'm not saying you should be, too. I'm just saying that the company would be stupid to sacrifice my good will for money.
Because I have the ultimate Bully Pulpit--this blog--and I believe there is a mutual respect. If not, hell hath no fury like a journalist scorn.
I choose not to live in fear or walk on eggshells where my data is concerned. If I don't like it, I can leave Google and export it.
In the meantime, the blogosphere needs to take a chill pill grande.
There is a long-held belief that the majority of Google App customers are small mom-and-pop shops, ranging between two and 10 employees.
Technically, that is true of the 4 million-plus businesses using Google Apps. However, there are more companies of scale using Apps than you might think, according to a new analysis by Backupify.
While 53 percent of Apps domains are comprised of 10 seats or fewer, the software as a service (SaaS) storage company said nearly 40 percent of all of Apps seats are used by businesses with more than 10,000 employees (once you remove educational institution seats).
In fact, this chart notes that 94 percent of Apps seats are used by 15 percent of Google's Apps customers:
How did Backupify come by its data? The company explained:
Over 8,000 businesses have signed up for a trial of our Google Apps backup product, or Snapshot--our Google Apps account download tool. When someone signs up for a trial, one of the pieces of information Google sends us over the API is the total number of seats on the domain (which we use for capacity planning).
Of course, large business is a relative term. Most people don't consider a business with 10,000 seats to be large, but medium.
If you've been following the SPYW coverage, you should read it because it reveals much about the company's mindset concerning the way it took the service to market.
SPYW is the personal search feature that incorporates users' Google+ posts and photos in users' search results. The service came under fire by Twitter and then Facebook for failing to include those sources in search results.
Media wed to the notion of the independent Web criticized SPYW for this reason and noted that this makes results less relevant and geared more toward Google. Of course, because Google is seen to be favoring its own content over that of rivals, the antitrust klaxon has been sounded.
I've been using the service for two weeks and there's no question my results are more Googley -- Googley in the sense that on any given day if I search for "movies" or "music," 70 percent of the links will be Google-related -- Google+, Google Music, etc, with the remainder being from Yahoo, Bing or some other service.
A Google spokesperson told me that SPYW is still, like all Google search, based on relevancy, albeit personalized to each user. Somehow though I don't think Yahoo Music or Movies are very relevant to Google searchers.
I think Google designed that as a defense against claims that it is excluding rivals. Instead, Google excludes Facebook and Twitter. Why?
The Twitter issue was especially embarrassing because that service drove the lion's share of real-time search results for Google. Singhal confirmed as much for Sullivan:
Fundamentally, what we learned with our great Realtime Search product is that once you build a great product that users love, then someone else can decide the fate of that product [because when the Twitter deal wasn't renewed, the Google's Realtime Search service depended so much on Twitter that it had to be closed].
That was a very bad experience for Google's users, and it was a bad experience for our teams. They put their heart and souls into building a great product, just to see that go to waste. We're very open to incorporating information from other services, but that needs to be done on terms that wouldn't change in a short period of time and make our products vanish.
I bolded the last part, which is key because it indicates just how gun shy Google is about working with Twitter and Facebook. Singhal admitted that even if Google had Twitter's firehose feed again, Google might not use it.
Also key to the interview is that the average Google user, which makes up the majority of Google's 1 billion searchers, isn't overwhelmingly irked by Google's changes. Or, if they are, they aren't expressing their discontent in the Google Web search forums, as Sullivan noted.
For now, the complaining seems limited to the tech-savvy independent Web torch carriers who are familiar with the politics of these Web and social goings-on.
In other words, Singhal's suggestion that the complaining is much ado about nothing may have meat. Then again, as he himself noted, it's early days. The product isn't done, and users haven't completed their evaluations.
There is still plenty of time to judge SPYW as a ploy to favor Google results above others, or an improvement over Google's universal search approach, which roiled search waters when it was initially rolled out five years ago.
As I write this, I think it's both. Personal results are, of course, subjective. Some people will find them super relevant; others will long for Google's independent-leaning legacy. Where do you stand?
Google is providing two new perks for Google Music users, including the ability to shuttle their tracks from the music locker and share YouTube videos.
However, once the music was there, that's it. Users could simply stream tracks. Until today--now users have another way to back up their music.
Going forward, users can download all songs from Google Music, including songs they uploaded themselves to those purchased in the Music store (up to two downloads per song for Music store tunes). Downloads will be formatted as MP3 files at 320k bps.
The other cool feature is the ability to share YouTube videos along with songs users uploaded and chose to share with their Circles on Google+.
Just click the dropdown menu next to the song title to share the video, which will look like this:
It's not clear how many Google users are using Google Music, but I've uploaded a few free albums and shared some tracks from them via Google+.
The problem is that anything I wish to listen to I can stream right from YouTube. I often do so right from Google+ as a matter of fact. So it seems like a waste of money for me to buy versions of songs I can listen to whenever I want.
Of course, anti-piracy advocates are appalled, but most of the rightholders are simply combating copyrighted videos on YouTube, not studio cuts of songs. Like Billy Joel says, Don't ask me why:
Topolsky hosted a panel where he pressed Samsung and HTC marketing executives on "whether or not technology manufacturers were simply producing too many gadgets, outpacing real consumer demand with iterative, insubstantial changes."
Complaining that there are too many mobile devices at CES is like complaining there there is a choir singing in a Christian church, but he's entitled to his opinion. More to the point, he's right.
I've made this complaint before vis-a-vis Android gadgets.
As someone who has tested literally dozens of Android smartphones and tablets since November 2009 (along with some Windows Phones, iPads and Research In Motion's Blackberry PlayBook, I can vouch for the oversaturation of gadgets based on that OS.
The problem I've come up against occurs on a personal level. My Motorola Droid X is under contract with Verizon Wireless until November 2012, though I can upgrade my hardware this August.
Every few months, I test a new Android handset and think 'This will be my next phone." The first time this happened with Samsung's Droid Charge, which blew me away by dint of its muscular feel and 4G LTE power:
I was hung up on that phone for months until the Motorola Droid Razr hit my hand last November. What a sweet freakin phone! Thin, strong, with Kevlar and 4G LTE speedy.
Who needs a Motorola Droid Bionic, essentially a faster Droid X, when you can get a Razr?
Alas, later today I will receive from Motorola its Droid Razr Maxx, the Razr with double the battery life, capable of lasting 21 hours. That's right up my alley.
And yet I fear something better will come along between now and August, when it's hardware-upgrade time.
This has happened in tablets, too. I've loved my Samsung Galaxy Tab 10.1 ever so much until the Galaxy Tab 7.0 Plus stole my heart by being speedy and portable.
You see my dilemma? Maybe you think it's a nice one to have.
Google, Android OEMs and carriers like to tout the choice before consumers in the market,
Personally, I think 30 different phones are enough to choose from, but there are more than 300 Android handsets available today. That's insane to me, and many of them aren't getting bought.
Maybe 100 is more reasonable. OEMs have to make money somehow and tens of millions of people are buying smartphones each year. Is variety the spice of demand in consumer electronics? Perhaps.
I used to scoff at Apple's boring, one-phone-a-year release rate. Now it's not looking so silly, especially after the company just sold 37 million iPhones in the last quarter alone.
You'd have to tap Samsung's whole Galaxy S and S II lines, which span a dozen phones, plus throw in some others, to equal that.
On the other hand, more Android phone means more devices to review for readers to get a handle on, which is good for me and eWEEK. So I won't complain, even if consumers do.
Ever since Facebook Product Director Blake Ross unveiled his Don't Be Evil bookmarklet, which uses Google's search indexes to show what Google Search, plus your world would look like if it included results from Facebook, Twitter and other sources, the tech world has been waiting for Google to respond.
There will be no response, at least not publicly, not now.
As I understand it from speaking with sources familiar with Google's thinking, Google isn't convinced the bookmarkelt, which works in Chrome, Firefox and Safari, is the smoking gun Ross and others make it out to be.
Ross positioned the tool as a way to show how Google can include data from rival sources despite the fact that Google claimed it couldn't do so because Facebook and Twitter wall off their meaningful data. See his demo video here:
For Twitter, that's the firehose API, granting Google access to the company's real-time datastream and tweets. Twitter shut off this hose last July, forcing Google to close its real-time search service.
Google can crawl Facebook profile pictures and other limited profile data, but not posts and photos and Likes, the way Microsoft's Bing currently can. So for Search, plus your world, Google claimed it was hamstrung.
The bookmarklet shows a different side -- namely Google+ results and Facebook and Twitter links. However, while it does show disparate data sources, you can make the case they're not necessarily as relevant as Google intended the SPYW personal results to be.
For example, search WWE in Google search, with SPYW activated:
Now Click the Don't Be Evil bookmarklet on the same WWE results page:
Note the arrows I used to highlight the first obvious differences in the results. SPYW points to a recent post from 5 hours ago. Don't Be Evil takes you to the Twitter homepage.
What is more relevant? Who decides that? Google would argue its result is fresher, though you can't escape the fact that in the screenshot, Google+ content reigns supreme.
Facebook's Ross would argue that Don't Be Evil offers more disparate choices, which is better for users.
Make no mistake, Google is creating something of its own, mini Internet experience here, without the walled garden approach Facebook has. Google+ results are positively dominating the search experience when SPYW is on.
Of course, users can click the button in the upper right-hand corner of SPYW to hide personal results. With Facebook, what you see is what you and others put there, and it stays like that.
Google felt pushed to do this by Facebook and Twitter, who declined to give it the data it asked for to create a meaningful social search experience. Some people will like or love it. Others will hate it. Google is getting raked over the coals and scrutinized.
What Google won't do is engage Facebook and Twitter in a he said, she said of what is better for the user, mostly because it's moot. And here's why: Google is all in on Google+ and SPYW.
"This is the path we're headed down - a single unified, 'beautiful' product across everything. If you don't get that, then you should probably work somewhere else."
Now I can totally believe that -- it's a very Page-like thing to say. But I also believe several Googlers who do believe Page and his team dashed apart Google's unbiased search principles on the rocks of competition at all cost will leave the company over this.
Google has upgraded the Hotel Finder travel search feature, adding an option to help users filter hotels by how close they want to be to a place when looking for a place to stay.
Launched last July to help travelers narrow their options for hotel stays, Hotel Finder surfaces hotels in densely populated cities by selecting an initial shape for users based on what's most popular.
At launch, users could refine their hotel search by cost per night, hotel class and user rating.
The latest filter, Hotels by Travel Time, lets users enter a city landmark in the search box to see hotels within 30 minutes of that landmark's location by public transit. Users may also refine hotel search by those places listed in popular areas or those selected.
I circled the maximum travel time option, which is cool because you can dial it down in 5 minute increments, to 25, 20, 10 and 5 minutes travel time by public transit or on foot if you prefer to walk.
As you dial the travel time up or down, the map will update automatically to show a new spotlighted area and the nearby hotels. Users may also just drag the red pin they see on the map to find hotels near other landmarks.
Or refine search by popular locations or the area:
And here is what happens when you click on the location to expand your search area:
Search Engine Land has some additional practical use cases for the hotels by travel time feature.
We'll throw out one more: Hotels within 15 minutes of the Eiffel Tower in Paris, France:
Google warns that both the Hotel Finder and the new travel time tool are experimental. Moreover, filtering by transit time is only available in cities where Google partnered with local transit agencies to integrate their data into Google Maps.
This is clearly a useful tool for travelers within dense, urban areas. Just as with Street View, Google is starting narrow and perfecting the tool before it branches out to rural and additional international regions.
Over at VentureBeat, Rocky Agrawal is outraged at Google for being "intellectually dishonest" regarding the user engagement the company is seeing in its Google+ social network.
As I noted Saturday, Google CEO Larry Page counted 90 million Google+ accounts, but declined to say how frequently users were accessing +, what they were doing there and for how long. These are key user engagement statistics. Facebook shares tons of them. Google won't.
Agrawal said Google also tried to trick users by having Page say "+users are very engaged with our products--over 60 percent of them engage daily, and over 80 percent weekly." Hopefully, Google would trick a few journalists into reporting 60 percent of Google+ users engage on the Website daily. Agrawal noted:
But what concerns me most is that Google is touting these meaningless statistics in the hopes that journalists will misunderstand them and report that Google+ is seeing rapid growth. The bottom line is, those 60 percents, 80 percents and 90 million registered users are just there to mask the fact that Google doesn't want to tell us how many people are actually using Google+.
It's intellectually dishonest. And as a public company, it raises questions of Google's intent -- the market is watching Google's moves in social and needs to see traction. I expect better from Google.
This hand-wringing is valid until you understand Google can't report user engagement -- not yet. It's too soon.
Social media experts put so much emphasis on user engagement that no matter what Google reports, people will compare it to Facebook and label it an utter failure.
For marketing reasons, Google can't afford to have reporters writing headlines such as "Google Had 90 Million Accounts But Little User Engagement."
If Google loses the marketing and PR battle with Google+, it will lose the interest of users who don't want to be seen using the "next MySpace." That goes for prospective advertisers, who will continue to flock to Facebook.
It's a Catch-22 of epic proportions, which is why I cringe every time Page or some other Googler discusses Google+ stats.
Agrawal is right; Google shouldn't be disingenuous. What it should be is quiet until it has something meaningful and substantive to report regarding Google+.
In the meantime, feel free to follow Agrawal's advice and write off that Google+ registered user count as a phantom number.
Sure, there may be 90 million or 100 million people who register, but how many of those people register accounts as placeholders for themselves and their families? That's something to consider, too. Every tech-savvy user does it to ensure their kids get the best names.
Google Apps, the cloud-based collaboration software for businesses, is set to turn 5 years old next month.
Google celebrated early in landing BBVA as its largest Google Apps deployment to date, spanning 110,000 employees.
BBVA, which is short for Banco Bilbao Vizcaya Argentaria, S.A., is the second largest bank in Spain and seventh largest financial institution in the Western world, according to Wikipedia. BBVA operates in over 40 countries. So it's darned big.
Importantly, those seats are paid. The simple math shows that at $50 per user per year, the cost of the contract is at least $5.5 million. That's revenue that doesn't come from advertising, Google's lifeblood.
Integrating the Google Apps for Business suite with our own tools will allow us to introduce a new way of working where employees have access to all the information they need with just one click, no matter where they are or what kind of device they use, and can reap the benefits of using advanced collaboration tools.
A BBVA spokesperson confirmed for me BBVA replaced Microsoft Outlook/Exchange systems with Gmail for the company's intranet, and will use Google Talk, Google Sites and Google Docs for communication and collaboration. The migration is ongoing.
Any way you slice it, this is a big win for Google, whose largest paid Apps deployment before BBVA was Ahold at 55,000 users.
More importantly, it's a win over Microsoft, especially now. Why? A couple years ago, Microsoft didn't really have a cohesive cloud collaboration play. Now it does -- Office 365 is a solid, solid product by most accounts.
So Google was able to poach BBVA from Microsoft despite the presence of a competing Microsoft cloud collaboration suite.
If the company starts to tack on more banks or government institutions where the install bases are large, the momentum could snowball for paid Google Apps.
You can choose to make a post right from the results by clicking the "join the discussion about android prompt:
When you post from a results page, your submission includes a link back to the original search stream to enable others to engage in the conversation.
Why do I like this feature so much? This has the potential to have Twitter-like conversation and Circle discovery effects, especially if people use hashtags throughout as breadcrumbs.
Next up, is a self-reflexive communications feature: the ability to record a video of yourself with your computer webcam and share it via Google+.
Click in a share box in your Google+ stream, click the video icon in the share box and then select record video like so:
When finished, the video appears as an attachment to the post and may be shared. You can leave little video diaries if you like. This has the potential to become annoying fast, but some people will like it.
Google also pre-announced two new mobile Web app features for Google+: the What's Hot stream, which replaced the Sparks popular trends link on the desktop version months ago, and the ability to see who +1'd a post, which is always a Google+ favorite. Check them out in this video:
Google, which said these two tools are coming to the Google+ Android app, iOS app and the Web app, explained:
With What's Hot, you can now see some of the most interesting content being shared on Google+ with a flick of your thumb. To use it, just swipe to the right of your Circles stream. To see who +1'd a post in the stream, just click on the +1 count underneath the post.
I attended the high-tech tour de force known as the Consumer Electronics Show last week for two days in Las Vegas. It was my second year in a row covering the show.
People have painted the show as increasingly irrelevant. Microsoft didn't help when it vowed to pull out as keynote going forward, but CES still draws huge crowds. The Consumer Electronics Association said some 153,000 people attended the show this year, a new record. CEA noted:
More than 20,000 new products were launched at the 2012 CES, which also featured top executives participating in keynote sessions, including those from Qualcomm, Mercedes, Wal-Mart, Intel, Ford, Verizon, Unilever, Ford, eBay, GE, Google and Facebook.
CES is dying? Riiiight. Still, Microsoft's vacancy next year leaves some Redmond-sized shoes to fill. Who, then, shall we nominate to fill the void? Google would be a good choice.
CNET'sRafe Needleman made a great point when he notes 2013's CES could be dominated by Google, which has ostensibly become the Microsoft of mobile.
Indeed, in the last two CES' I've attended, Google's Android platform has been the dominant force, with more smartphones and tablets launched on that platform than any other.
Makes sense, considering Android commands more than 50 percent of the worldwide smartphone market, which in itself makes tablet makers hopeful that they can translate a modicum of that success to tabletry.
Whether you liked the Intel Atom- and Android-based K800 smartphone from Lenovo, or Asus' Tranformer Prime quad-core tablet, there was plenty for Android lovers to like at the show this year.
Google could use the massive, unparalleled platform that CES has been for the last few decades to launch a new Google TV product. Google Executive Chairman Eric Schmidt in fact just touted one such product at CES, in which a user's Android phone alerts their Google TV the user has arrived. The system could begin queuing up programming based on the user's preferences.
More broadly, Google might also use CES as a stage for Android@Home, its experimental home connectivity platform for putting wireless sensors into light switches, stereos and refrigerators. We'll likely get an update on that at Google I/O this year.
With anyone else, we call this outburst chutzpah, but this being media mogul Rupert Murdoch, and Murdoch almost always showing a propensity for saying Murdochian things, we'll view this following Jan. 12 tweetburst via Twitter as de rigeur.
However, the comment about lobbying is another good zinger. Many Google critics have lamented the money Google pours into Capitol Hill lobbying -- millions of dollars each year. There is the perception that Google is in bed with the White House and vice versa.
This is just nonsense. Last year we took down 5 million infringing Web pages from our search results and invested more than $60 million in the fight against bad ads. ... We fight pirates and counterfeiters every day.
True, but I can still go on YouTube and get a lot of pirated stuff that I shouldn't be able to access. Viacom always pointed to copyrighted video content, but I can snag plenty of studio cuts from my favorite bands that are illicitly uploaded to YouTube.
I'm talking whole albums, that I can stream via my YouTube player in Google+. Not complaining, by the way. Just sayin'.
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Ranking and Click Relevance Technologies
Manage Google AdWords from your desktop. AdWords Editor is Google's free, downloadable account management application for your computer. Download your AdWords account to your computer, make your changes, then upload your revised campaigns.
Google Coop: Google Co-op is a platform which enables you to use your expertise to help other users find information. This is a work in progress. You can expect to see evolution in both the Co-op's structure and the platform's features. Today, you can: Create Search Topics: You can create specialized search for your Topic. You can specify web pages/sites that you consider authoritative for your topic, suggest appropriate query refinements, etc. See an example of this in action. Learn more. You can see whether errors were detected in your XML file by going to the feed URL submission page. This page displays a message giving the last set of parse errors that were detected. When you fix errors, it's often a good idea to go to this page, reenter the feed URL that had the errors, and click "Add feed" again (even if your feed URL has not changed) to let us know that we should try to parse it again soon. View RSS, Really Simple Syndication. (Rich Site Summary, RDF Site Summary) Page
The technology behind Google's great results. (Joke). As a Google user, you're familiar with the speed and accuracy of a Google search. How exactly does Google manage to find the right results for every query as quickly as it does? The heart of Google's search technology is PigeonRank®, a system for ranking web pages developed by Google founders Larry Page and Sergey Brin at Stanford University.
Anonymizing
RFI Attacks Through Google It his claimed that Google
can be used to utilized to hack into websites - actively exploiting them (not
information gathering by the use of Google hacking , although that is how
most of the sites vulnerable to RFI attacks are found).
Help
Google maintain the quality of Google search results. Report Spamming websites.
Google work hard to return the most relevant results for every search we
conduct. To that end, we encourage site managers to make their content
straightforward and easily understood by users and search engines alike.
Unfortunately, not all websites have users'best interests at heart. Trying to
deceive (spam) our web crawler by means of hidden text, deceptive cloaking or
doorway pages compromises the quality of our results and degrades the search
experience for everyone. (DO NOT ABUSE THIS LINK - make false reports etc...)
Googlewhack. A Googlewhack is a Google search query consisting of two
words using a search without quotes, that returns a single result.
More about Googlewhack
Creating spreadsheets With Google. Create basic spreadsheets from scratch. You can start from scratch and do all the basics, including changing the number format, sorting by columns, and adding formulas.
Google Logos.
Holiday Logos and Events. A
variety of logos commemorating holidays and events. Online
museum for your amusement. Please do not use them elsewhere.
And please, don't feed the kangaroo. If you would like to include a link to
Google on your site, please use one of our official
logo stickers.
Who's behind the oodles of doodles Google doodles for you? Find
out... Keep up with the
latest from Google. Sign up for the Google
Friends newsletter. Fan of
Google have also created some Logos
IP Location Lookup This is not an SEO tool, but is very useful in determining the geographic location of an IP address, Check and IP address e.g. 203.113.20.70, (hit Enter after entering your IP address on the page), using a bit of AJAX and Google Maps.
A systems programming language
expressive, concurrent, garbage-collected.
Go is an experiment. We hope adventurous users will give
it a try and see if they enjoy it. Not every programmer will,
but we hope enough will find satisfaction in the approach it
offers to justify further development.
Is Google using Go internally?
The Go project was conceived to make it easier to write
the kind of servers and other software Google uses internally,
but the implementation isn't quite mature enough yet for
large-scale production use. While we continue development we are
also doing experiments with the language as a candidate server
environment. It's getting there. For instance, the server behind
Go is a Go program; in fact it's
just the godoc
document server running in a production configuration.
Dominate Google
Search Results Pages for a dollar. Automatically post
to popular Video, Blog, Social Networking and Podcasting sites to
dramatically increase visitors to your products
and services. Begin to Dominate Google starting
for only one dollar.
TrafficSeeker. Packed with TONS of new features to get your site better rankings in the search engines. The Pro version submits your site to over 200,000 engines and the Platinum to over 1 Million engines including Google, Yahoo, HotBot, Dmoz and many more! PLUS lot's of other places >>>> Program details of how to Automatically achieve this while you sleep... Includes many powerful features to help drive traffic to your website! With more than 20 critical tools included in TrafficSeeker for optimal promotion of your website. Here are just a few: Submit Your website to more than 1.2 Million Search Engines, Directories and Link pages. Link Popularity Tracking Tool. Keyword Builder - find and use the best keywords to drive traffic to your site. HTML Validator - make sure your site is ready for search engine indexing. Website Ranking Utility. Create, Manage, Add and Edit your own search engine databases. And tons more!! Click here for more information on TrafficSeeker.
Backlinks Kingdom. If like me you want to build backlinks to your pages by submitting articles all over the web but don't want to spend hours on this boring task... You will love Backlinks Kingdom! This site allows you to instantly submit your article to 15 uniques sites and build up to 15 unique backlinks every day, free! Getting you high quality backlinks and top search engines rankings for a fraction of the work it normally requires! Get in now while it's still free to join! P.S. - If you upgrade you will be able to submit your articles to up to 100 unique sites every day, with 3 links in each of them! Here is the link again:
Axandra IBP. Internet Business Promoter. The all-in-one web site promotion tool for your web site success. IBP is the award-winning web site promotion and search engine submission software tool that helps you to get more revenue with high search engine rankings in Google, the new Yahoo and all other major search engines. IBP helps you with all important aspects of web site promotion.
Axandra ARELIS More customers, higher search engine rankings and new business contacts! ARELIS is a top rated software program that helps you to build a powerful business network quickly and easily. You'll benefit from highly targeted free traffic to your web site, new business contacts, a higher link popularity, higher search engine rankings and more sales.
YouTube is serving more than 150 million videos per day and more than 100k new videos are being uploaded everyday. Collectively YouTube videos are receiving hundreds of millions of views per day
YouTube Promotional Video's Keyword Tool Use the Keyword Tool to get new keyword ideas. Select an option below to enter a few descriptive words or phrases, or type in a YouTube video's ID (or watch-page URL).
A Great Portal, Great links to great web sites. Special offers and bargains, cutting edge technology, useful business links, career links, humour, fun, sports. Computing, Freeware, Programming. Free website promotion. Lifestyle, Film, Music, Games, Entertainment, Art, Theatre, Concerts, Literature, Leisure, Days Out, Tourism, Travel and Holidays. A crazy dancing sheep and other jokes. Relaxation and stress information. Lots of various and interesting subjects. Multi-search and news headlines search. Teenager pages. Jigsaw puzzles and much more.
Advertise on A Great Portal. Paid Inclusion Targeted Traffic Listing lots of Targeted Searchable Keywords and Static Page links. Sponsored searchable links: Specific links relating to the subject matter of the site. Your details will be displayed and users will be able to search on Keywords in the Title, icons, description, specialties, extra keywords, contact details and URL you provide. We will provide you with Lots of Searchable Keywords plus Static Page links. Individually targeted for Employment, Business, Science and Technology, Computing both hardware and software Entertainment or Sport. More Website promotion. Internet advertising . DOT Solutions. Digitally Orientated Technologies. Helping people and smaller businesses increase their brand image. Low budget providers of Web & WAP (Wireless Applications Protocol) solutions. Methods of Internet adverting free tips.
DOT Solutions Helping people and smaller businesses increase their brand image. Low budget providers of Web & WAP (Wireless Applications Protocol) solutions. Also web & WAP sites promotion.
Advertising Methods FREE TIPS Advertising Methods. How to advertise online and offline. Methods of internet advertising and promotion. Here are some advertising methods that you may have considered to promote websites. Covers on-line and off-line adverting methods. The advantages and disadvantages of advertising methods and recommended ways to advertise. Don't get caught in a Mousetraps. Should you use Pixecode (Pixel Encoding), what is Pixecode (Pixel Encoding)? I've heard about Blogging, tell me more. Worried about Hidden Expenses, what are they, find out now. How about Video and Multimedia, how do I go about it and is it recommended? Lot's more FREE How much does the information cost me? It's FREE, I don't even ask for your email so don't worry about being added to Spam list and no need to register to get this FREE information. information, tips and advice.
Hi Matt, Could you give any insight into the sort of hardware and/or server-side software which power a typical Googlebot (web crawler) server? Tristan Perry, Cardiff, UK
Hi Matt, What resources (textbooks, online PDFs etc) would you recommend to people interested in learning more about LSI, search engine algorithms etc? Tristan Perry, Cardiff, UK
Hi Matt, Could you give any insight into the sort of hardware and/or server-side software which power a typical Googlebot (web crawler) server? Tristan Perry, Cardiff, UK
Top websites. Domains Top Address. Find or sell domain names. Want to sell a Domain Name? Want to make money from a unused domain name you own? Only pay on a sale. Need to find a domain name for your business? Search now!
Top websites. Domains Top Address. Find or sell domain names. Want to sell a Domain Name? Want to make money from a unused domain name you own? Only pay on a sale. Need to find a domain name for your business? Search now!
DOT Solutions. Digitally Orientated Technologies bring you Targeted Traffic for your site. Helping people and smaller businesses increase their brand image. Using low budget methods. Able to provide step by step WAP (mobile phone) and WEB advertising solutions. This method is ideal for people or businesses with smaller budgets.
Advertise on A Great Portal. Paid Inclusion Targeted Traffic Listing lots of Targeted Searchable Keywords and Static Page links. Sponsored searchable links: Specific links relating to the subject matter of the site. Your details will be displayed and users will be able to search on Keywords in the Title, icons, description, specialties, extra keywords, contact details and URL you provide. We will provide you with Lots of Searchable Keywords plus Static Page links. Individually targeted for Employment, Business, Science and Technology, Computing both hardware and software Entertainment or Sport. More Website promotion. Internet advertising . DOT Solutions. Digitally Orientated Technologies. Helping people and smaller businesses increase their brand image. Low budget providers of Web & WAP (Wireless Applications Protocol) solutions. Methods of Internet adverting free tips.
Web Masters.Click Here Now to start making money. A Great opportunity to make some money. Receive
50% by offering your users Ton's of Keywords on
A Great Portal websites. Our Affiliate Program Pays you 50% on Level 1 of Every Sale of our
Text Link both searchable and static Text Link!
A Computer Portal. Freeware, Shareware. Download software. Computer languages and Programming code. Including PERL Scripts and Java Scripts. Webmaster Tools. Internet Marketing, Website promotion.
Hardware Help from BIOS to Windows and UNIX.
