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Yahoo! Search Marketing has begun inviting U.S. advertisers to upgrade their accounts to our completely redesigned Sponsored Search platform. Invitations will be sent in stages to U.S. advertisers over the remainder of the year and early next year. We are scheduling these upgrades in stages to ensure that we continue to offer the highest level of customer support.

Yahoo Search Marketing Traffic Quality Center.     Yahoo Work to Protect You in a Variety of Ways.

Sitemaps Yahoo and Google announced a collaborative site called Sitemaps.org Watch this Video. A single way to submit sitemaps to both Google and Yahoo. More information about Google Site Map  Yahoo Site Map, Yahoo Site Explorer. Not only are Google and Yahoo collaborating on this project, they’ve also issued an open invitation to the other search engines willing to join.   Microsoft accepted that invitation and will jointly support Sitemaps.org and its efforts. More about SiteMaps.

Yahoo Search Ranking

Search Engine Ranking Factors, "a must read" This article contains a large list of the factors that can influence a web document's rank at the major search engines (Yahoo!, MSN, Google & AskJeeves) for a particular term or phrase. SEO moz More about Google Page Rank® More about PageRank

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Yahoo Publisher Earn Revenue From Your Web Site. Simply display ads that are relevant to the content of your site and earn money from qualified clicks. * No investment is required and setup is quick and easy.

SearchMonkey An open-source tool that may benefit both the users and publishers alike as they would be able to increase the search results in context to a particular website. This open source tool will give the publishers the possibility of enhancing their search results on Yahoo!...
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Pipes Yahoo

Pipes Yahoo A hosted service that lets you remix feeds and create new data mashups in a visual programming environment." Fans of Unix and Linux who understand just how useful the pipe function can be in those operating systems will understand why Yahoo chose the name.  Yahoo Pipes. Not only can you search for the latest news, now you can also see a map of the world showing the location of the news item. Try it out, type in a topic of interest in the 'Topic' field and hit 'run' - you will be able to see the news items mapped to their relevant location on the map…   Maps and Travel. Route Planners. How to get there. Bus times, Train Times, Ferry times. Aeroplane Times

My Yahoo! now allows you to add content from around the web. You still get all your favourite Yahoo! services like Mail, Calendar, News, Sport, Photos, and Finance, but now you can mix in other great content as well from around the web - The Guardian, BBC, The Telegraph, plus blogs like Boing Boing, Slashdot, PlasticBag and thousands more. Virtually unlimited choice of content that you can suck into your My Yahoo! My Yahoo! now supports the various flavours of RSS and Atom, allowing you to add virtually anything to your page. Choose from thousands of sites that syndicate content. Learn more.

Yahoo Smart Ads  View Demo

Yahoo Search Blog (More blogs):-
Inquisitor Joins the Yahoo! Search Team

Last year, Yahoo! Search launched Search Assist to help users find what they're looking for quickly and easily by providing query suggestions and related concepts in real-time. Today, Yahoo! Search is embracing the Mac community and offering similar search assistance features with the acquisition of Inquisitor software, a Safari browser plug-in.

inquisitor-screenshot 2.jpg

Inquisitor 3, a search technology that auto-completes queries and delivers results right in Safari Web browser, is similar to Yahoo!'s existing Search Assist technology. Simply type in your query and websites will appear immediately, as well as suggestions for refining your search. Just as with Search Assist, the goal with Inquisitor is to help users find exactly the site they're looking for as quickly as possible.

The new version of Inquisitor removes affiliate ad links, simplifies the search provider selection interaction and refines the preferences user interface. Additionally, the new version provides quick access to Yahoo! Search however, existing users may still utilize their current default search engine or a different search engine entirely, such as a vertical alternative like Amazon or Flickr, if they prefer.

While search interface design has remained fairly utilitarian over the years, David Watanabe, founder and developer of Inquisitor, has done a fantastic job designing a simple and elegant UI. David and our team of macphiles will continue to innovate on both form and function for Inquisitor.

Mac users have been using the Inquisitor plug-in already and they seem to like it. It's a free download, so whether you're familiar with it or just trying it out for the first time with Yahoo! Search, let us know what you think in the comments below.


Ariel Seidman
Director of Product Management
Yahoo! Search

 

A Yahoo! SearchMonkey on the Semantic Web

On Nodalities blog today, Paul Miller posts his podcast interview with Peter Mika, a SearchMonkey from Yahoo! Research. Peter's speaking at the Semantic Technology Conference in San Jose May 18-22, so the two dove into what Peter will be presenting on as well as the innovation and direction behind SearchMonkey. Check out their conversation.


Yahoo! Search Blog team

SearchMonkey Launch Party -- May 15

SearchMonkey Party.jpg

Two weeks ago, we announced SearchMonkey, a new open developer platform that lets developers and site owners use semantic markup and structured data to enhance Yahoo! Search results and make them more useful, relevant and visually appealing.

We wanted to remind you that we're kicking off this launch in true SearchMonkey style with a Developer Launch Party next Thursday, May 15. If you're a web developer, come get the inside scoop on SearchMonkey, see live demos, deep-dive on the Developer Tool, and meet with our product managers and engineers over tasty (read: free!) food and beer.

When: May 15, 2008, 5:30 -- 8:30 p.m.

Where: Yahoo! Headquarters @ URL's Cafe, 701 First Ave, Sunnyvale, CA 94089

RSVP: Email your full name and company name directly
to searchmonkeyevent@yahoo-inc.com. Space is limited.

For more information on the agenda and logistics, check out the event page. Be there or be a... banana.


Yahoo! Search Blog team

 

A Safer Way to Search

LP_shieldimg_trans.jpg

Today, we're announcing the beta release of SearchScan, a new feature from Yahoo! Search that helps protect users from viruses, spyware and spam. We've heard from users that security and privacy continue to be major concerns when they are online. We've also learned that solutions that require downloads and constant updating are less than ideal. To tackle the problem, we partnered with McAfee to build a feature that provides a safer and hassle-free search experience to all users.

How does it work? SearchScan leverages McAfee's SiteAdvisor technology to alert users if risky websites appear in Yahoo! Search results. Starting today, SearchScan will be turned on by default for all users in the U.S., Canada, UK, France, Italy, Germany, Australia, New Zealand, and Spain, and will scan for three types of risks in our search index:

  • Browser Exploits -- These are sites that can stealthily harm a user's computer or install malware simply by visiting the site. Beginning today, any such sites or pages included in McAfee's data will be removed from search results automatically.
  • Dangerous Downloads -- SearchScan will display warnings next to search results for sites that offer potentially dangerous software, such as viruses, spyware or adware. Users often may be unaware that these can be passed along with the screensavers, games and other software downloads.
  • Unsolicited Email -- SearchScan will alert users to scanned sites that send unsolicited emails or inappropriately share email addresses with third parties.

With SearchScan, our goal is to protect users by allowing them to make a more informed decision about the websites they visit. By displaying prominent warnings next to search results for sites with potentially dangerous downloads or unsavory email practices, users are aware that while visiting the site may be safe, downloading a file or sharing an email address could be risky. Browser exploits, which include drive-by downloads, are different. Since just visiting these sites can cause harm, they will not appear in Yahoo! Search results if they've been identified by McAfee.


SearchScan_1


While SearchScan will be on by default, users have control over how they use the feature. In preferences, users can choose to turn the feature off or choose to filter out all sites with warnings from their search results.

SearchScan will continue to evolve and improve, but in the meantime, let us know if you have any feedback in the comments below.


Priyank Garg, Director, Product Management
Graham Mudd, Product Marketing Manager
Yahoo! Search

Better Bookmarks for Firefox 3

The del.icio.us team has been working on a new beta add-on for the also-still-in-beta Firefox 3 to give users easier and quicker access to information. While maintaining full compatibility with the previous add-on for Firefox 2, the latest version offers a few new features, which they've detailed in their post.


Delicious FF


Give it a try and if you want to share your experience, thoughts, or have questions, visit the delicious-firefox-extension group that is focused exclusively on the Firefox add-ons.


Yahoo! Search Blog team

 

Start Monkeying Around

In February, we began talking about our plans to open up Yahoo! Search to Web site owners and all third party developers. This new developer platform, which we're calling SearchMonkey, uses data web standards and structured data to enhance the functionality, appearance and usefulness of search results. Specifically, with SearchMonkey:

SearchMonkey Logo_Small.jpg


  • Site owners can build enhanced search results that will provide searchers with a more useful experience by including links, images and name-value pairs in the search results for their pages (likely resulting in an increase in traffic quantity and quality)
  • Developers can build SearchMonkey apps that enhance search results, access Yahoo! Search's user base and help shape the next generation of search
  • Users can customize their search experience with apps built by or for their favorite sites


  • As Ari Balogh, Yahoo!'s new CTO, will discuss in his Web 2.0 Expo keynote this morning, we're rolling out a limited preview of the SearchMonkey Developer Tool starting today. With this online tool, developers can build data services that can be used to present richer, more useful search results. These data services can be constructed using structured data either from the Yahoo! Search index or from publicly available sources (such as APIs).

    In addition to signing up for the preview, head over to the Yahoo! Developer Network booth at Web 2.0 Expo (#901 in the Expo Hall) to check out a demo.

    And what's a new product without a party to kick it off? We're celebrating this component of our open platform with a Developer Event at our Sunnyvale Campus on Thursday, May 15. If you're interested in joining us, here's more information. Hope to see you there.


    Amit Kumar
    Chief SearchMonkey

    Yahoo! Local Adds a Circle to Mark the Spot

    Time is of the essence, so looking for that new restaurant or finding a local spa shouldn't add to your busy day. The Yahoo! Local team had that in mind when they rolled out a new feature to help everyone from the consummate explorer to the geographically-challenged find local businesses quicker and more easily. Now, you can make refinements to your local queries in real-time, directly on the map, based on a specific geographic radius.

    So, let's say you want to find some great Mexican food in the San Francisco area. You start by searching 'Mexican Restaurant, San Francisco' and a laundry list of Mexican restaurants pops up. But, perhaps you love the vibe along the water and want to find a restaurant in that specific area. To take your search a layer deeper and save you time, hit the 'Expand Map' in the map window and a circle will now appear. You can then shrink, expand or move the circle around to concentrate on a particular area on the map. Without havng to run your search agan, the map will automatically re-populate based on your modifications.


    mexican restaurant

    Give it a test drive and let the team know what you think here.


    Yahoo! Search Blog team

     

    Weather Report: Yahoo! Search Index Update

    Over the next few days, we'll be rolling out some changes to our crawling, indexing and ranking algorithms. While we expect the update will be completed soon, as you know, throughout this process you may see some ranking changes and page shuffling in the index.

    Also, some of you pointed out some issues with Deleting URLs in Site Explorer a few days ago. This has now been addressed and your Deletes should continue to work on Site Explorer.

    To share your thoughts on this with other Yahoo! Search users, please visit the Site Explorer Suggestion Board.


    Priyank Garg & Sharad Verma
    Yahoo! Search

    In the City by the Bay for Web 2.0 Expo

    We're sending a number of our top technologists up the road to the Web 2.0 Expo in San Francisco this week. Among the 11 speakers across Yahoo!'s properties who'll be there, here's where you can find Ari Balogh, Yahoo! Chief Technology Officer, Neal Sample, Chief Architect of the Open Platform, and Dustin Whittle, Technical Yahoo! and symfony evangelist.


    Wednesday, April 23rd
    Time: 10:50 -- 11:40 a.m.
    Location: 2nd Level Lobby
    Topic: A Symfony Answer
    Yahoo!: Dustin Whittle

    Dustin will discuss how to work with open source tools to create a complete framework (PHP, JS, CSS) for the enterprise. He'll use his experience redeveloping Yahoo! Answers with symfony and Yahoo! User Interface libraries as a case study.


    Thursday, April 24th
    Time: 10 -- 10:15 a.m.
    Location: 3rd Level Keynote Ballroom
    Topic: Yahoo! and Open Platforms
    Yahoo!: Ari Balogh

    Ari, Yahoo!'s new CTO, will give a 15-minute keynote presentation on Yahoo! and open platforms.


    Friday, April 25th
    Time: 1:30 -- 2:20 p.m.
    Location: Expo Hall
    Topic: Yahoo! and Open Platforms -- A Deeper Dive
    Yahoo!: Neal Sample

    Neal will expand on Ari's keynote by giving a deeper dive into Yahoo! and open platforms.


    If you can't attend the presentations, please feel free to stop by our Yahoo! Developer Network booth (#901) in the Expo Hall. Yahoo! Search, along with a number of other product teams, will be on hand to answer questions and do demos of our latest products.


    Yahoo! Search Blog

     

    Yahoo! Slurp 3.0

    Over the past few weeks, we've been preparing for the latest version of the Yahoo! Search crawler with some infrastructure updates, which recently caused a variance in our crawl behavior.

    With everything now in place, the rollout has officially begun. The new Yahoo! Slurp 3.0 recognizes the same user-agent and all robots.txt directives for 'Yahoo! Slurp,' though it'll identify itself as Slurp 3.0 in your web logs.

    As the new software undergoes a phased rollout to our production crawlers over the next several weeks, you'll see the following changes:

      a) The crawlers will start crawling from a different and much smaller set of IP addresses, but it'll still be from the crawl.yahoo.net domain. Any reverse DNS checks to identify our crawler will continue to work. Please note that if you're using IP-based recognition of our crawlers, you might see a drop in crawl/coverage from Yahoo! We strongly recommend that you move to reverse DNS-based identification of Yahoo! Slurp if you're using any other method to avoid this problem. The current set of IPs will disappear from your web logs in the next several weeks.

      b) The crawlers will also publish a new user-agent, 'Yahoo! Slurp/3.0.' Existing robots.txt directives for 'Slurp' or 'Yahoo! Slurp' will continue to work, but if you have directives specific to 'Slurp/2.0,' they won't be recognized by the new crawler (though usage of the 'Slurp/2.0' user-agent is very rare on the web, so you won't likely be affected). We recommend specifying the shorter version of: User-agent: Slurp. Check out "How do I prevent my site or certain subdirectories from being crawled?" on our Help page for more details.

    These changes will affect the main Yahoo! Web Search crawlers. Crawlers that similarly respect the Yahoo! Slurp directive but identify themselves more specifically, such as Yahoo! Slurp China and others, will not be impacted.

    Let us know if you have any questions or observe anything unusual.


    Sharad Verma & Yoram Arnon
    Yahoo! Search

    See More on Yahoo! Maps

    The Yahoo! Maps team is happy to announce the single biggest imagery update on maps.yahoo.com since the program inception. While we've steadily added new cities around the world every month (over 500 now) since the beginning, we haven't made as much of a change in the US until today. Our latest release improves both breadth and depth.

    Going wide, we've made big improvements in our wall-to-wall coverage of the United States, improving our back-drop data for a number of complete states, including California, Oregon, New York, the Carolina's, and numerous other states in the west and midwest. State-wide, you'll see an improvement in freshness, color and clarity. Here's an example up at McCloud, CA, which is a beautiful part of California near Mt. Shasta.

    Going deep, and I think more importantly, we’ve enabled up to 2 extra zoom levels of aerial photography and satellite imagery for the Satellite button for hundreds of cities around the US. Not only can you see more detail, but in many places the imagery has gotten a welcomed refresh as well. To see what I mean, check this out new view of Denver City Hall.

    I've always believed that satellite and aerial imagery adds an important context to understanding our maps and driving directions, and with this update, I hope you'll agree with me that this feature is even more useful.

    Cheers,

    Michael Lawless, Sr. Product Manager, Yahoo! Maps

    cityhall1.png

     

    Track NCAA Scores on the Go with Yahoo! oneSearch

    ncaa-serp.jpg

    With March Madness in full effect, the incessant score-checking is already underway. Yahoo! Mobile is making it a little easier to use search to keep up with your favorite teams.

    Now that you've got your bracket filled out and your old college T-shirt freshly pressed, it's go time. Will Western Kentucky be this year's George Mason upset, or will they go the way of past Cinderella hopefuls and get sent packing after the second round? We obviously can't predict the future, but we can give the men's college basketball scores on your mobile phone using Yahoo! oneSearch. Simply go to m.yahoo.com on your mobile phone browser and search for 'ncaa' or the name of your college team of choice. You'll get the top scores per region from all your favorite teams on your mobile phone, so you can stay a step ahead of fellow fans with your quick knowledge of who made an early exit.

    And when you're not in full March Madness mode, the Yahoo! Mobile team has brought another favorite pastime to your mobile phone.

    For iPhone users, you can now watch streaming movie trailers directly from oneSearch by going to m.yahoo.com and searching for 'movies' or a movie name. When you click on the movie image in the search results page, you'll be able to view the movie trailer streamed in QuickTime format and optimized for your iPhone. So if you're trying to plan out your weekend, or you're bored on the train, check out the top box office trailers like "Dr. Seuss' Horton Hears a Who" or "10,000 B.C." through oneSearch. Simply click on the movie image and you'll be directed to the trailer. You can also find showtimes near you and buy tickets for select theaters from the movie menu.


    Joy Ghanekar
    Yahoo! Mobile

    Taking Search Assist to the Streets

    Back in October, we launched Search Assist on the Yahoo! Search U.S. results page to help searchers formulate their queries when we detect they're having trouble and explore related concepts to find the page they're looking for. Since then, we've seen positive responses from the press and industry research firms. We've also extended the feature across Yahoo! Search channels and to consumers worldwide, and as of today, Search Assist is available in 15 markets and 7 languages.

    We've rolled out Search Assist to the following countries, with more to come soon:

    Argentina
    Australia
    Brazil
    Canada
    France
    Germany
    Italy
    Mexico
    New Zealand
    Philippines
    Singapore
    Spain
    UK
    Vietnam

    The international versions of Search Assist are tailor-made to reflect local search behavior and tendencies. So when you search for 'spurs' at Yahoo! UK Search, Search Assist won't suggest the San Antonio NBA team like it does in the U.S. Instead, it'll offer suggestions like Tottenham Hotspur soccer team.

    Beyond the Front Page and search results page, Search Assist can be accessed through the Yahoo! Toolbar, and most recently on My Yahoo!. In honor of March Madness, try a search for 'bracket' from My Yahoo!.


    pr_world_bracket.jpg


    Enjoy and let us know your thoughts.


    Ya-Bing Chu
    Yahoo! Search

     

    A Search-Sized Bite Out of the Big Apple

    Search Engine Strategies is in New York next week and Yahoo! will be there to discuss everything from viral campaigns, to searcher behavior research, to next generation search. With nine panels, one keynote and a booth, we're ready to head to the Big Apple.

    While we've got several speakers attending across Yahoo!, here's where the Search discussions are taking place. Check out the YSM Blog to narrow in on the Search Marketing panels.


    Thursday, March 20th
    9 - 9:45 a.m.
    Morning Keynote
    Andrew Tomkins, Chief Scientist

    12:25 - 1:45 p.m.
    Meet the Crawlers
    Sean Suchter, Vice President, Yahoo! Search Technology Engineering


    Stay tuned for pictures from the Yahoo! booth as well. We'll be in Americas Hall 2.


    Yahoo! Search Blog team

    The Yahoo! Search Open Ecosystem

    A few weeks ago, we began talking about the new Yahoo! Search open platform. Today, we're releasing more details about two important components of the initiative -- the developer platform as well as our support of a number of semantic web standards.

    The Data Web in Action
    While there has been remarkable progress made toward understanding the semantics of web content, the benefits of a data web have not reached the mainstream consumer. Without a killer semantic web app for consumers, site owners have been reluctant to support standards like RDF, or even microformats. We believe that app can be web search.

    By supporting semantic web standards, Yahoo! Search and site owners can bring a far richer and more useful search experience to consumers. For example, by marking up its profile pages with microformats, LinkedIn can allow Yahoo! Search and others to understand the semantic content and the relationships of the many components of its site. With a richer understanding of LinkedIn's structured data included in our index, we will be able to present users with more compelling and useful search results for their site. The benefit to LinkedIn is, of course, increased traffic quality and quantity from sites like Yahoo! Search that utilize its structured data.

    linkedin_FINAL.JPG

    In the coming weeks, we'll be releasing more detailed specifications that will describe our support of semantic web standards. Initially, we plan to support a number of microformats, including hCard, hCalendar, hReview, hAtom, and XFN. Yahoo! Search will work with the web community to evolve the vocabulary framework for embedding structured data. For starters, we plan to support vocabulary components from Dublin Core, Creative Commons, FOAF, GeoRSS, MediaRSS, and others based on feedback. And, we will support RDFa and eRDF markup to embed these into existing HTML pages. Finally, we are announcing support for the OpenSearch specification, with extensions for structured queries to deep web data sources.

    We believe that our open approach will let each of these formats evolve within their own passionate communities, while providing the necessary incentive to site owners (increased traffic from search) for more widespread adoption. Site owners interested in learning more about the open search platform can sign up here.

    A Developer Ecosystem for Search
    We're also announcing, today, that the Yahoo! Search open platform will be open to all third party developers. We will be kicking off this component of our open platform with a developer launch party at our Sunnyvale campus in the coming weeks. That day, we'll launch a beta program for a tool that developers can use to build Enhanced Results applications for the Yahoo! Search platform. Enhanced Results apps built by developers can utilize the structured data available through public APIs and in our index (made available by site owners through either feeds or the semantic web standards discussed above).

    Let us know what you think below and keep an eye on the Search Blog -- we'll be posting more info about the upcoming launch party.


    Amit Kumar
    Director, Product Management, Yahoo! Search

     

    Yahoo Maps   More Maps and Travel. Route Planners. How to get there. Bus times, Train Times, Ferry times. Aeroplane Times

    Yahoo Publisher's Guide to RSS  A guide to RSS. More RSS

    Submitting Your RSS Feed to Yahoo!'s RSS Database. Yahoo! supports all existing versions of RSS. Yahoo! prefers RSS 2.0, but we support all of the following: RSS 0.90, 0.91, 0.92, 1.0, 2.0, and Atom. You can learn more about the history of RSS from Wikipedia.

    Yahoo Media RSS" Specification Version. An RSS module that supplements the <enclosure> element capabilities of RSS 2.0 to allow for more robust media syndication. Used for Multimedia, video, etc...

    Links to Page

    Yahoo! Help Central

    Yahoo Widgets more Widgets and Gadgets. Small free-standing applications that reside on your computer.

    Yahoo 7 Widgets

    "Yahoo Go! is the first application optimized for the “small screen” of a mobile phone that truly makes it easy and fun to access the Internet. Everything about the Yahoo! Go interface is designed to be both visually stunning and give you what you want with the fewest clicks possible. At its core is the carousel, used to navigate intuitively among the various Yahoo! Go widgets: your own personal channels for email, local info & maps, news, sports, finance, entertainment, weather, Flickr™ photos and search. Simply use the carousel to scroll over to the widget you want. Since Yahoo! Go uses advanced caching and background loading technology, your widget content is automatically and continuously “pushed” to your phone, so it’s always right there when you want it. You don’t need to endure lengthy downloads or navigate loads of links to get to what you want. more WAP, WML, Wireless Markup Language, Wireless links, Wi-Fi, BlueTooth, PixeCode, PDF414, Semacode, Datamatrix, radio links.

    Yahoo!'s Webmaster Resources

    Yahoo! Search Marketing

    Yahoo! Search Help

    Yahoo! Directory Help

    Yahoo Delevoper Network

    Yahoo! Developer Network Search Services

    Yahoo!'s Web Crawler

    Search Indexing

    Yahoo!'s Web Crawler

    Yahoo! Personals - Discover great singles near you... Yahoo! Personals offers a fun and easy way to start online dating for free. Whether you're looking for a casual fling or an intimate relationship, it's a great way to meet new people.

    The Yahoo! Search Marketing Ambassador Program was specifically developed to help search engine marketers (SEMs), agencies and other resellers drive targeted sales leads to their clients through Sponsored Search. By receiving training and professional recognition from Yahoo! Search Marketing, Ambassadors can enjoy enhanced credibility and competitive advantages-along with financial compensation for each account signed up.

    Yahoo Security Centre  More Anti_virus links

    Yahoo Buzz 

    Yahoo Development Network Blog Video:-
    Y!OS: A Deep Dive with Neal Sample

    Our coverage from Web 2.0 Expo continues with a talk by Neal Sample as he goes in deeper to explore the recently announced Y!OS. In this session which was presented at Web 2.0 Expo in San Francisco, Neal Sample talks about Yahoo!’s approach to developing open platforms that will enable developers to create websites and applications that can deliver more relevant, compelling and engaging experiences for users.






    Download


    Neal is currently Chief Architect of Platforms at Yahoo! As a technologist, his research and development efforts include data indexing, techniques for the management of semistructured data, Grid computing, and data streams. He has published numerous articles and scientific papers in major international conferences. Neal is a Phi Beta Kappa graduate of the University of Wyoming with BS and MS degrees in Computer Science. He also holds an MS and Ph.D. in computer science from Stanford University. Neal was also a CIA Postdoctoral Research Fellow.


     

    Ari Balogh - Web 2.0 Expo Keynote

    Ari Balogh, CTO at Yahoo! just offered a preview at Web 2.0 Expo of a very new kind of Yahoo!. One that invites developers to take advantage of our huge scale to write applications that build on our existing properties (think Mail, Sports, Search, our front page, mobile, My Yahoo!, etc.), tap into millions of loyal users, and make Internet experience more relevant and useful.






    Aristotle “Ari” Balogh is currently Chief Technology Officer at Yahoo!. He is responsible for company-wide product development which includes optimizing resources, speeding innovation, and ensuring the quality of Yahoo!’s products and services. He is focused on establishing a common architecture and building blocks to drive development aligned with corporate strategy and on improving the overall effectiveness of Yahoo!’s engineering efforts.

    Conference Conversations: Web 2.0 Expo

    We enlisted the help of Karen Nguyen from Y! Video and hit the expo floor at Web 2.0 to see what was happening. In this clip, Karen runs into iJustine, plays the "name game", drives a monster truck with a cell phone, and takes her aggression out on a Brat's doll.




     

    Indi Young

    Indi Young, co-founder of strategic design firm Adaptive Path, spoke at Yahoo! earlier this month to introduce her new book, Mental Models. Subtitled "Aligning Design Strategy with Human Behavior," Indi's book explores the reasons for different user behaviors and provides practical guidance for designers, developers, product managers, and everyone else involved in the creation of useful, engaging products. You can also find a collection of images from the book on Flickr.




    Download (m4v)

    ThingFo

    The Thingfo widget and API system enables successful websites to activate users, embed activity and community on their sites, and publish to the next generation of social networks. MyBlogLog's Ian Kennedy sat with ThingFo's Mike Grishaver who gave us a little screencast.



    For information visit ThingFo & MyBlogLog


    Download (m4v)

     

    The Business of Open Source

    For many years, free and open source software was exclusively associated with the research community, in contrast to the closed source products developed by commercial software vendors. Yahoo! recently invited Tom Wasserman to give a keynote talk that describes the emergence of open source business, focusing on the growing commercialization of open source and offers some predictions for future directions related to the business of open source.




    COMING SOON (m4v)

    Experts @ Work: David Ciemiewicz (aka Ciemo) on Pig and Hadoop

    What exactly is a "Search Excellence Guru"? Jeremy Zawodny sits down with David Ciemiewicz (aka Ciemo) to find out.

    Highlights from the conversation include Ciemo’s thoughts on how to use Pig and Hadoop to sift through petabytes of user logs to gain an understanding of user wants, needs, and desires; why he likes Pig Latin more than SQL; and why the map-reduce compute grid paradigm makes a great alternative to traditional databases such Oracle and MySQL, data warehouses and data marts.




    download (m4v)

     

    MapReduce vs. SQL Talk

    As previously posted on our Y!DN blog, Bill Boebel, CTO of Mailtrust, gave a MapReduce vs. SQL Talk on Monday the 25th. (Mailtrust is the email division of Rackspace, a large hosting provider.)

    Stu Hood, one of Mailtrust's software engineers wrote about MapReduce at Rackspace back in January, detailing how they use Hadoop for processing "several hundred gigabytes of email log data" every day. We have his presentation here for your viewing:



    Introducing - Pipe Badges!

    Did you ever want an easy way of putting Pipes output onto your website or blog? Watch Yahoo! Pipes' Paul Donnelly talk with Jeremy Zawodny on the new badges available now:



    To learn more visit the Pipes blog here.

     

    Conference Conversations- ETech: David Orban, OpenSpime.com

    OpenSpime is a project of WideTag Inc, a technology infrastructure company providing hardware and software solutions for an open Internet of Things. Jeremy talks with one of it's founders, David Orban:




    download (m4v)

    Conference Conversations- ETech: Dale Dougherty, O'Reilly

    Dale Dougherty is the editor and publisher of MAKE, and general manager of the Maker Media division of O'Reilly Media, Inc. He also organizes Maker Faire. Watch our conversation:





    download (m4v)

     

    NetSquared.org

    Non-profits and NGOs thrive on relationships – which means the social web holds tremendous potential to transform their effectiveness and impact. This is where NetSquared.org comes in, by helping build the strategic capacity, knowledge and skills non-profits need to put these powerful new online tools to work achieving positive changes. Their mission: To spur responsible adoption of social web tools by social benefit organizations.

    To learn more, watch this video:



    Net2 was created by TechSoup, a project of CompuMentor.

    Conference Conversations- ETech: Aaron Fulkerson, MindTouch.com

    While at ETech, we caught up with some attendees at our Yahoo! booth. Jeremy Zawodny chats with Aaron Fulkerson from MindTouch.





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    Fire Eagle Launches

    Tom Coates took the stage at ETech in San Diego to announce the developer release of Fire Eagle.

    Fire Eagle is a system that brokers location information. It is designed to help users safely share information about their location with sites, services and people on the Internet.

    Want to easily make your site react to a user's location? Or maybe you've found a way to capture someone's location and want to find cool things to plug it into?

    Tom explains the thinking behind the project and how it works.




    NOTE:We experienced some audio issues from the A/V's sound board.

    GSP West 2008: Social Networks & The NEED for FEEDS

    A panel discussion at GSP West with Ian Kennedy (MyBlogLog), Bret Taylor (FriendFeed), Kevin Marks (Google) and David Recordon (Six Apart) on the rollout of shared activity streams as part of the latest revolution in social networks .


     

    Announcing the MyBlogLog API

    Yahoo!'s Ian Kennedy explains some of the capabilities of the new MyBlogLog API at the Graphing Social Patterns conference in San Diego. Developers can leverage the identities people share via MyBlogLog to create new forms of communities via the methods now exposed publicly. He walked through a few examples, including Kent Brewster's 'Blog Juice' bookmarklet, Raven's embedded social network and its WordPress plug-in, and a new hack that can surface the activity of people you encounter in physical space via a bluetooth client.

    You can watch the video here:



    Search SIG: Search & The Social Graph

    Recently, Yahoo! was host to an open forum whose theme was "Using the Social Graph / Social Platforms to Enhance Search & Discovery". We invited the following people to sit and chat with the audience, answer questions and discuss their thoughts. Thank you to Kevin Marks from Google, Aditya Argarwal from Facebook, Eve Phillips CEO of Chirp, and Kent Brewster of Yahoo! for being a part of a great forum.

    You can watch the video here:



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    *Image courtesy of William Lawrence

     

    Experts @ Work: Nate Koechley

    Nate Koechley is a Yahoo! frontend engineer and designer. When he’s not helping design and build the open-source Yahoo! User Interface (YUI) Library he edits the YUIBlog, promotes accessibility, defines Yahoo! browser support policies, writes occasionally at his personal blog, and presents at conferences around the globe. Learn more about YUI and Nate in our newest Experts @ Work series:





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    Forming a Real Estate Standard

    Recently, the teams from Yahoo!, Zillow and Trulia got together to hammer out the details for the new data standard. In this video, Yahoo! Real Estate’s Steve Schultz interviews a number of the participants to learn more about the motivations behind and details surrounding the effort.



     

    Developer Spotlight: Dash.net

    The Dash Express gathers traffic information from the Dash Driver Network and combines it with other sources of traffic data to provide you with the most accurate picture of what's happening on the routes you're traveling. We sat with Mark Williamson and Senthil Supramaniam to talk about some of cool features in the DASH.





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    Exports @ Work: Hadoop & the Webmap


    Video embed code:

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    ActionScript 3 Maps API: Screencast

    Here is a screencast by Allen Rabinovich (Yahoo! Flash Platform Omniheurist), Zach Graves (the lead developer of the Maps component), and our very special guest, Ted Patrick (Flex Evangelist from Adobe Systems):

    The AS3 Maps API comes complete with documentation and a number of examples. If you'd like to provide suggestions, comments or feedback, or show off a cool application you've built, please post on your ydn-flash group — and who knows, we may feature your app here as well!

    Allen Rabinovich, Yahoo! Flash Platform Omniheurist

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    Experts @ Work: Yahoo! OpenID with Allen Tom, Technical Yahoo!

    Yahoo! is launching the public beta of the much-anticipated Yahoo! OpenID Provider service. This means that users with a Yahoo! account – all 248 million of them – will be able to sign in to any website that supports OpenID 2.0, the latest version of the OpenID specification. Jeremy Zawodny sat down with Allen Tom from the Yahoo! Membership Platform team to talk a little about OpenID and give us a tour of Yahoo! OpenID:


     

    Developer Spotlight: Matt Mullenweg

    At 24, Matt Mullenweg has done quite a bit. In 2005 he founded startup Automattic, which is the company behind WordPress.com, the blogging software that runs thousands of other sites around the world. We sat with Matt and talked a bit about his age, some PHP, and the cool things coming out of Wordpress.

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    Brickhouse Presents "Big Data: Viewpoints from the Facebook Data Team"

    Jeff Hammerbacher of Facebook gave a talk at Y! Brickhouse as part of the 2008 HackHouse talk series. You can watch that talk here:


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    Developer Spotlight: Jeff Hammerbacher - Facebook

    As part of our ongoing "Developer Spotlight" series, Jeremy Zawodny sits down with Facebook's Jeff Hammerbacher after his Brickhouse talk on the evolution Facebook's data strategy to discuss data management, scalability, Thrift, Hive, Hadoop, and more.


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    Experts @ Work : Richard Crowley - Flickr Uploadr

    The new Flickr Uploadr has been built from scratch to work on Windows and Mac OSX. Before you upload you can add titles, tags and descriptions, add photos to sets and reorder your photos from Uploadr. This new Uploadr is an open source project, too, so you can download it and have a look at how it works. We sat down with Richard Crowley whose was behind the newest release of the Flickr Uploadr:



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    Developer Spotlight: Not Just A Number

    The award-winning homicide mashup Not Just A Number was produced by Sean Connelly and Katy Newton in partnership with The Oakland Tribune. They built the site using the Yahoo! Maps Flash API and the Yahoo! Geocoder among other things. In this video, Sean and Katy talk to us about the project and how they created the app.


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    High Performance Ajax Applications

    Julien Lecomte is an engineer on Yahoo!’s DHTML Evangelist team, a group that provides architectural assistance to Yahoo! developers on the design and implementation of rich interactions in the browser. Recently, Julien gave a talk on High Performance AJAX Applications, which you can view here:


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    Screencast: WordPress Plug-In Demo

    Jeremy Zawodny got a WordPress plug-in demo from CrowdFavorite.com co-founder Alex King. Crowd Favorite offers web-based task management software in packages to fit just about everyone.



    The recently released Yahoo! Shortcuts WordPress Plug-In acts like a blogging assistant, scanning your post for interesting things it can link to, photos to include, maps to embed, and more. And it does this using many of our APIs (Maps, Flickr, Search, etc.). With just a simple mouse click, you can include the material in your post and get on with life.


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    Memcached Hackathon Highlights

    Memcached is "a general-purpose distributed memory caching system...distributed under a permissive free software license." Recently Yahoo! hosted a Memcached Hackathon, so our very own Ian Kennedy decided to find out more and talk to some of the participants:

     

    UED: Pattern Library w/ Christian Crumlish

    Recently, Christian Crumlish, the curator of Yahoo!'s design pattern library, gave a User Experience Design (UED) brown bag talk here at Yahoo! called "The Design Pattern Library Wants YOU!" updating folks on our recent developments, our current processes, and how they can get involved.He talked about both our internal pattern library and the open one hosted on the Developer Network


    Because Christian hears a lot of requests on mailing lists and blogs from designers and developers at conferences who are curious about how the pattern library has evolved since Yahoo! first launched it and how we manage the pattern development and publishing process, we're pleased to be able to share this talk as part of YDN Theater with just a very few sensitive topics omitted.


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    MashUp Camp -- Dublin

    On November 10-12th, people descended onto Dublin, Ireland for MashUp Camp. We sent our very own Chad Dickerson & Tom Hughes-Croucher to the streets to ask people if they knew what a "mash-up" was. Watch the video to see what they found:



    Mashup Camp -- a.k.a The Unconference for the Uncomputer is an unconference-style event that's dedicated to bringing together the Internet software mashup community for a face-to-face collaborative meetup where new relationships are formed, old relationships are nurtured, ideas are shared, multiple balls are moved forward, and innovation happens in real-time.

     

    David Weinberger - Keynote @ Defrag Con

    Everything Is Miscellaneous: The Power of the New Digital Disorder is a 2007 book by American technologist and commentator David Weinberger. In it, he describes the evolution of the classification of information and information science, as the Internet becomes a widespread part of people’s lives.

    Mr. Weinberger gave the keynote at the recent Defrag and we have it here for you to watch:



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    The 9 gets hacked to 11!!!!

    "Bangalore. Berkeley. Boston. London. Palo Alto. Dundee. Manila. Pasadena. Pittsburgh. Sunnyvale. Champaign-Urbana. Seoul."

    Words to a song by the immortal Johnny Cash? Nope. Stops on Beck's next world tour? Hardly. Places you can get a really great cup of espresso? You're getting warmer. What do all these places have in common? We've gone there for Hack Day.

    Here with the scoop from Bangalore is our own Maria Sansone, taking the 9 to 11, just this once....



    Over the last couple of years we've been struck by lightning, hacked by naughty puppets, and overwhelmed at every turn by the sheer ingenuity of our participants. We've seen a ton of hacks, from the sublime to the ridiculous, but we're pretty sure we haven't seen them all. So keep an eye on hackday.org and the University Hack Day page ... your turn to play will come.

     

    Interviews at Defrag: Pierre Wielezynski | World Bank.org

    The World Bank has developed the BuzzMonitor, an open source application that "listens" to what people are saying about the World Bank across blogs and other sites in order to help the organization understand and engage in social media. Jeremy sat down with Pierre Guillaume Wielezynski at Defrag and talked about how the World Bank is using this as a tool for non-profit organizations, NGOs, foundations and think-tanks to see and hear what people are saying about them, their programs and understand the perception around important issues.



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    Defrag Sponsor Challenge - Jeremy Zawodny

    Defrag is the first conference focused solely on the internet-based tools that transform loads of information into layers of knowledge, and accelerate the “aha” moment. Defrag is about the space that lives in between knowledge management, “social” networking, collaboration and business intelligence. Yahoo! Developer Network's Jeremy Zawodny was invited to speak about Defrag, here is what he had to say:



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    Experts @ Work: Eric Baldeschwieler

    This week's episode of Experts @ Work with Jeremy Zawodny, we sit down with Eric Baldeschwieler, who leads a team of engineers at Yahoo! that has spent the last 18 months enhancing the Hadoop open source project to run on thousands of computers. They have supported a large community of internal users of Hadoop on shared clusters. Eric has lead large scale infrastructure projects to support web search and other activities at Yahoo! and Inktomi since 1996.



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    Interviews at Defrag: Dick Hardt

    Jeremy Zawodny sits down with Dick Hardt, CEO and founder of Sxip Identity, but to his staff he's the bartender. Jeremy discusses identity and talks a bit about Perl:


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    Interviews at Defrag: Phil Windley

    While at Defrag, we sat down with Dr. Phil Windley, a nationally recognized expert in using information technology (IT) to add value to business. He regularly consults with businesses on this topic and is particularly interested in the areas of interoperability, web services, XML, and digital identity.

    Jeremy Zawodny sits down for a chat and talks about identity, DeFrag, and other topics:


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    Under the sink with Pipes

    Pipes, a tool that lets people with limited technical expertise mash-up any data on the Internet and make it their own. We take you behind-the-scenes to meet the folks on the Pipes team.




    The music featured in this video is available physically here:
    http://www.merchline.com and digitally here: http://tychomusic.com


     

    Experts @ Work: Steve Souders

    Our first webisode in our "Experts @ Work" series, we sit down with Steve Souders who works at Yahoo! as the Chief Performance Yahoo!. As part of his work, Steve has developed a set of best practices for making web sites faster. His book, High Performance Web Sites, explains these best practices along with the research and hands-on results that went into them.



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    The State of Ajax | Douglas Crockford

    With Ajax, a name was given to immediately interactive distributed applications, and the focus of innovation has moved from the browser makers to the web developers. We are seeing now an explosion of application patterns and styles. In some cases, the demands of Ajax developers have gotten significantly ahead of the browsers. How will we manage large applications? How will we manage offline usage? How will we manage security when the browser's security model is hopelessly out of date?


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    Nate Koechley on the YUI CSS Foundation


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    duration: 42:00

    Professionalization of Frontend Engineering in Holland

    PPK (Peter-Paul Koch) is best known as the author of the quirksmode blog. Now he's setting out to change the way web development/frontend engineering is perceived in Holland and throughout the world.


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    duration: 28:44

     

    Yahoo! Hack Day Q3

    LCD Hurdles, Server lifts and 50 meter code freestyle. These are all part of the mental gymnastics taking place on Oct 10th. at Yahoo!'s Hack Day.